Spotting the Shadows: A Researchers Guide to Identifying Fake Websites
A practical visual guide by the Association of Internet Research Specialists (AOFIRS) that examines the rise of AI-enabled online fraud and highlights key indicators of fake websites, including image reuse, copied content, and broken interfaces, to help researchers verify digital trust.
Learn more, watch video on “The 5 Step Fraud Audit How to Expose AI Cloned Websites & Scam Pages”. For a quick-glance view, see the slides on “Identifying Fakes in the AI Era: A Visual Verification Toolkit for Investigators“, and read more on research report “Identifying Fakes in Website Content Pages”.




