The Business of Online Research in an AI-Transformed Marketplace
A comprehensive research report by the Association of Internet Research Specialists (AOFIRS). It examines The Business of Online Research in an AI-Transformed Marketplace, highlighting how generative AI reshapes independent research workflows, the emerging demand for human-verified insights, and the strategic advantage of CIRS-certified specialists in delivering rigorous, ethical, and high-value intelligence to enterprise clients.
Learn more, watch a video on “AI in Independent Research”. For a quick-glance view, see the slides on “The Dual-Engine Researcher“, and even more in “The AI Salary Split: A Tale of Two Researchers”.






