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Internet Research Training Guide for Professional Online Research - 5th Edition

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Internet Research Training Guide covers the recommended curriculum of the Certified Internet Research Specialist (CIRS™) training program offered by the Association of Internet Research Specialists (AOFIRS). The AOFIRS also recommends this book as a self-study guide for professional online resear ...Read more
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Short Desctiption : Internet Research Training Guide covers the recommended curriculum of the Certified Internet Research Specialist (CIRS™) training program offered by the Association of Internet Research Specialists (AOFIRS). The AOFIRS also recommends this book as...

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  • Description
  • Specifications

Internet Research Training Guide covers the recommended curriculum of the Certified Internet Research Specialist (CIRS™) training program offered by the Association of Internet Research Specialists (AOFIRS).

The AOFIRS also recommends this book as a self-study guide for professional online researchers and those that use the Internet for information collection. Every time we write improved editions to the training guide, we must consider the search engine industry from a technology perspective. But due to the dynamic nature of the Internet and fast-evolving supportive technologies, several changes would occur. Even amid such rapid changes, while keeping fundamental online research standards and core technology knowledge concepts intact, this book incorporates the latest Internet search methods and techniques. Readers will find the topics different from conventional reading material on web search and online research for a hands-on approach. The covered topics are in sync with the CIRS™ learning objective and address an immediate need to train modern-day researchers in web search challenges.

For instance, readers notice a generous use of illustrations, diagrams, and charts that help them grasp concepts and learn technical aspects without a technology background. The learning process includes familiarizing with more than 450 fully functional search query strings. In short, a practical approach to topics covered makes it a sort of a "Technical Manual" on web search. The book further adds learning modules considered essential subject matter by the modern Internet research industry.

[Note: This is a downloadable PDF version and not in print - all book purchases are Non-Refundable ]

Details of CIRS™ Exam Syllabus

CIRS™ Self-Study Bundle Included

Self-Study Bundle Includes

  1. Internet Research Training Guide for Professional Online Research - 5th Edition
  2. CIRS Practice exams Unlimited Access

This program consists of four (4) Modules and thirty-nine (39) Chapters, providing you with the latest job-ready skills and techniques.

01

WEBPAGES, SEARCH ENGINE INDEXING & QUERY FOUNDATIONS – Module 1

This module has (5) Chapters

This module provides answers to frequently asked questions about what constitutes a website. How do Web Applications work on the Internet? And how do a Web Browser and Search Engines work together to deliver Web pages?

Chapter 1 | Website Pages Layout And Html Coding
  • Websites And Webpages
    • Webpage Header
    • Meta Tags
    • HTML Elements
    • Footer
  • Importance Of Learning About Html Tags For Web Search
    • What Is An Html Tag?
      • Types Of Html Meta Tags
        • Meta Keywords
        • Description Tag
        • Webpage And The Client/server Relationship
        • Structure Of Webpages Directory
02

WEB SEARCH TECHNIQUES & ONLINE RESEARCH METHODS – Module 2

This module has (21) Chapters

This learning module teaches some conventional research methods and standards applied in the Research Industry. Students learn techniques to perform Web searches with advanced search queries and get introduced to essential online research tools to conduct specialized research on the Internet.

Chapter 6 | Keywords & Search Phrases
  • WHAT ARE KEYWORDS AND SEARCH PHRASES?
    • Keywords Match Types: Broad Search vs. Narrow Search
      • Broad Search Keywords
      • Exact Match (Narrow or Precision Search) Keywords
    • Primary and Secondary Keywords
      • How to Create or Identify Primary and Secondary Keywords
        • Analysis of Primary Search Words with Modified Keywords and Search Phrases
        • Search Results Analyzed with Modified Secondary Keywords
      • Secondary Keywords
        • Search Results Analyzed Use of Secondary keywords
    • Building Keywords & Phrases for Search
      • Core Elements of a Keywords Search Query
        • The Head
        • The Modifier
        • The Tail
    • Types of Search Query Based on Search Query Phrase Structure
      • Short-Tail Keywords or Broad Keywords Query
      • Long-Tail Keywords or Long Keywords Query
      • The Advantage and Disadvantage of Long- and Short-Tails for Search
03

RESEARCH IN BUSINESS & BUSINESS OF ONLINE RESEARCH - Module 3

This module has (4) Chapters

The Business of Research is an important module for those Research Professionals that are interested in setting up their independent research services practice as Independent Research Specialists. The main objective of this module is to provide a basic understanding of how to set-up an Independent Research Services Business and how to effectively manage small business operations? - The topics are intended to familiarize students with essential elements of business management that provide valuable insight into SMB (Small to Medium Size Business) operational issues, along with the business risks attached and both the advantages and disadvantages of working independently.

Students learn about the needs of company information and become familiar with various research reports used by management, shareholders, and lenders. This module covers the fundamentals of establishing and running a successful business for those interested in running their own independent research practice. It covers market opportunities and also client engagement documentation.

Chapter 27 | Internet Research Business
  • PURPOSE OF PROFESSIONAL RESEARCH
  • SKILL REQUIREMENTS OF A MODERN-DAY INTERNET RESEARCHERS
    • Internet Researcher Skills
      • Soft Skills
      • Hard Skills or Technical Skills
        • Data Collection, Data Analysis, and Analytics
        • Computer Skills and Online Research Skills
    • Internet Research Skills in the Information Market
      • Business and Industry Specific Research (Non-Academic)
        • Information and Data Requirements for Internal and External Reporting
        • Job descriptions, job responsibilities and business reports
        • Business Reports and Information Reporting
          • List of Typical Research and Analysis Reports in Businesses and Industry
            • Business Feasibility
            • Investment Feasibility (Financial Feasibility)
            • Market and Marketing Feasibility
            • SWOT Analysis
        • Business Management Reports (Internal Data and External Data)
        • Management Reports used in Businesses – Summary Chart
          • Business Management Reports Categorized
            • Formal and Informal Reports
            • Internal or External Reports
            • Informational or Analytical Reports
      • Popular Research Areas in Businesses
        • Business Competitive Intelligence
        • Company Research
        • Accounting and Financial Research
        • Market and Industry Research
        • Investigative Research
        • Legal Research
        • Technology Research
      • Industry and Businesses Need for Research & Data
    • Research as a Services Business
      • Professional Research Industry
        • Forrester Research
        • IDC Research
        • Northern light
      • Global Outsourcing
    • Large Corporate Enterprise & Small to Medium Size Businesses (SMB’s)
    • Academic Research
      • The Art Disciplines
      • The Science Disciplines
      • The Discipline of Philosophy
      • The Discipline of History
      • The Disciplines of Humanities
    • Scientific Research
04

INTERNET LAW AND ETHICS OF INTERNET - Module 4

This module has (9) Chapters

This learning module covers Internet law topics that provide legal protection to researchers who use Internet information resources in their work. Students study about Internet Jurisdiction, Intellectual Property Laws, Cybercrime, Defamation, Privacy, and E-commerce Laws. This curriculum discusses the ethical concerns associated with human subjects in the context of online data procurement.

Chapter 31 | Introduction To Cyber Law Or Internet Law
  • INTERNET LAW: DEFINITION
  • NEED FOR INTERNET LAWS
  • LEGAL ISSUES IN EMERGING INTERNET TECHNOLOGY
  • KEY AREAS WITHIN INTERNET LAW
  • ONLINE RESEARCH AND INTERNET LAWS
  • IMPORTANCE OF CYBER LAWS KNOWLEDGE IN ONLINE RESEARCH

Inclusive Online Training Resources for Exam Preparation

You can use a variety of online resources to enhance the Official CIRS Courseware. [The following resources are available to registered students who have purchased Training Material]:
Exam Guide

Exam Guide

A guide that focuses on providing strategies and recommendations for passing exams. The topics included in this handbook are based on candidate feedback and the most frequently requested questions. It detects topics that most students find difficult to understand and suggests the best way to get through the difficulty barrier.

Online Mock Exams

Online Mock Exams

Students who register can take real mock examinations that simulate the same final exam style and questions. In each segment of the exams, questions are rotated at random, just like in actual exams with retakes.

Supplemental Notes

Supplemental Notes

These are the learning materials that are given as information and notes to either complement the primary topics in the curriculum or to assist students with difficult and complex topics that require elaboration or further explanations.

Unlimited Access to Research Papers

Unlimited Access to Research Papers

Access to the Association's online research papers. These are a collection of externally generated links. These will be beneficial as references for students who need help explaining and learning concepts and topics included on the CIRS exam.

Unlimited Practice Exam Included

Unlimited Practice Exam Included

Students who buy the CIRS Training Guide get an unlimited number of practise examinations to assist them study for the CIRS final exam. In each segment of the exams, questions are rotated at random, just like in actual exams with retakes.

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Online Exam Preparation Support

Online Exam Preparation Support

Students receive online chat support by appointment to help them through their study programmes and to address their issues and questions concerning the CIRS exam. [This is not a tutoring service; it is live guidance from our Course Development and Examination Board volunteer members.]

AOFIRS

World's leading professional association of Internet Research Specialists - We deliver Knowledge, Education, Training, and Certification in the field of Professional Online Research. The AOFIRS is considered a major contributor in improving Web Search Skills and recognizes Online Research work as a full-time occupation for those that use the Internet as their primary source of information.

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