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Industry News

  • Valve co-founder says brain-computer interfaces will let you ‘edit’ your feelings

    Jan 26, 2021 | 17:40 pm

    Valve co-founder says brain-computer interfaces will let you ‘edit’ your feelings The head of video games giant Valve says future brain-computer interfaces could change how players feel. Gabe Newell believes BCIs will soon create superior experiences to what we can perceive through our eyes and ears alone. “But that’s not where it gets weird,” he told New Zealand’s 1 News. “Where it gets weird is when who you are becomes editable through a BCI.” Newell envisions the devices detecting a gamer’s emotions and then adjusting the settings to modify their mood — like ramping up the difficulty when they’re getting bored. But they could also be applied to everyday aspects of our lives, from turning…[…]

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  • Lightkey helps write faster emails by basically doing the writing for you

    Jan 26, 2021 | 17:30 pm

    Lightkey helps write faster emails by basically doing the writing for you TLDR: Lightkey Pro studies how you write, then predicts what you’ll write next up to 12 words so you can add it to your emails and documents with just a click. There’s a reason answering emails starts to feel like shoveling snow during a Minnesota January. The moment you think you’re finished, you turn around and another dump has erased all your past work and you get to do it all over again. Digging out from an email avalanche can feel just as repetitive, often forcing you to write the same lines and include the same information in email after…[…]

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  • Deep learning models DON’T need to be black boxes — here’s how

    Jan 26, 2021 | 16:00 pm

    Deep learning models DON’T need to be black boxes — here’s how Deep neural networks can perform wonderful feats thanks to their extremely large and complicated web of parameters. But their complexity is also their curse: The inner workings of neural networks are often a mystery — even to their creators. This is a challenge that has been troubling the artificial intelligence community since deep learning started to become popular in the early 2010s. In tandem with the expansion of deep learning in various domains and applications, there has been a growing interest in developing techniques that try to explain neural networks by examining their results and learned parameters. But these explanations are often erroneous and misleading, and…[…]

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  • Want to drive a hydrogen EV in the US? Move to California

    Jan 26, 2021 | 15:03 pm

    Want to drive a hydrogen EV in the US? Move to California A new partnership between future fuel firms, PowerTap Hydrogen Fuelling and the Andretti Group, could be bringing 100 new hydrogen filling pumps to gas stations across the US. The deal, announced earlier today, will begin by fitting hydrogen pumps to 39 Andretti-owned filling stations in California. So, that sucks if you don’t live in California and want to get a hydrogen car. Once these 39 locations are complete, other Andretti locations across the rest of the US will be retrofitted with the company’s hydrogen dispensing pumps. PowerTap Hydrogen has ambitions to install more than 500 hydrogen filling stations across the…[…]

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  • Opal cuts off your apps’ internet access to help you stop doomscrolling

    Jan 26, 2021 | 14:00 pm

    Opal cuts off your apps’ internet access to help you stop doomscrolling The coronavirus pandemic has had us spend more time on our phones. Last year gave birth to doomscrolling and it was hard to take your eyes off the screen. Now a new app called Opal has a novel approach to disconnecting your apps from the internet to help you save some time from mindless hours of browsing. The iOS app uses a custom VPN to manage all these connections. So, once you start a session on Opal, you’d be able to open the app, but you won’t be able to refresh your feed. This is an interesting approach, and it kinda…[…]

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  • Google unveils privacy-friendly AI cookie killer

    Jan 26, 2021 | 13:06 pm

    Google unveils privacy-friendly AI cookie killer Third-party cookies might have a tasty name, but they can be pretty poisonous when they’re quietly tracking your online behavior. A new Google machine learning initiative aims to replace the rancid cookies with a privacy-first alternative. The search giant calls the system Federated Learning of Cohorts (FLoC). FLoC (pronounced “flock”) allows businesses to send ads to groups of potential customers rather than specific individuals. The system uses machine learning algorithms to create clusters of people with similar browsing habits. All the data analyzed by the algorithms — including your web history — is kept private on the browser and not uploaded anywhere else.…[…]

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  • This Mac app automatically detects your duplicate files

    Jan 26, 2021 | 13:00 pm

    This Mac app automatically detects your duplicate files I use a 2017 MacBook Air with 128GB of internal memory. So, between photo samples, apps, and other downloads, I don’t have much space and I constantly need to delete stuff. A lot of times, I have duplicate files, especially photos and videos, and it’s a pain to detect and remove them manually. Thankfully, a tool like Gemini II from MacPaw helps me find and clear duplicate files. Now, the app is getting a new update that automatically detects identical files and helps you remove them. In the previous version, you had to manually scan your Mac to get duplicates…[…]

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  • Help kill the ‘Bernie sitting’ meme with this easy-to-use image generator

    Jan 26, 2021 | 12:22 pm

    Help kill the ‘Bernie sitting’ meme with this easy-to-use image generator If you’re even slightly ‘online,’ the Bernie sitting meme has been unmissable. It hit fever pitch just before the weekend — and that means one thing: it’s now passé. The internet moves so quickly that a few days of popularity is a practically an epoch. But just because the Bernie sitting meme is over, doesn’t mean it’s dead. Far from it. To paraphrase an excellent tweet, we’ll soon enter its ‘mom phase.’ You know, that terrible time in a meme’s lifecycle where your relatives post it on Facebook with captions like “LOL IM DED,” “HAHA,” and “SOCIALISM IS CANCER.” There’s…[…]

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  • Uber expands its low-emission ride options to 1,400 more North American cities

    Jan 26, 2021 | 10:14 am

    Uber expands its low-emission ride options to 1,400 more North American cities This article was originally published by Christopher Carey on Cities Today, the leading news platform on urban mobility and innovation, reaching an international audience of city leaders. For the latest updates follow Cities Today on Twitter, Facebook, LinkedIn, Instagram, and YouTube, or sign up for Cities Today News. Uber is set to expand its Uber Green service across 1,400 new North American towns and cities, including Austin, Calgary, Houston, Miami, New York City, Tucson, Winnipeg, and Washington, D.C., providing passengers with the option to select a journey using electric or hybrid cars. Passengers who opt for Uber Green will incur a US$1 surcharge,…[…]

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  • 3 reasons why almost every VC investor passed on Zoom

    Jan 26, 2021 | 10:04 am

    3 reasons why almost every VC investor passed on Zoom We now live in a Zoom world. Since founding the now-iconic video-conferencing company in 2011, Eric Yuan has elevated Zoom to one of the most successful SaaS businesses in recent history. With 400,000 paying customers, $600+ million in quarterly revenue, and a market cap north of $100 billion, Zoom is ubiquitous in post-pandemic 2020.  But when Yuan was raising his Series A round back in 2012, dozens of institutional venture capital firms — including those focused on early-stage, cloud, and mobile deals — passed on Zoom. Why, and what can investors and entrepreneurs learn from these reasons? Zoom’s early days…[…]

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  • How are local service ads impacting Google Ads accounts?

    Jan 26, 2021 | 08:30 am

    Make sure you are paying attention to the local service ads option with Google Ads, even if it is not yet available for your industry.Please visit Search Engine Land for the full article.

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  • Microsoft Advertising now offers Filter Link Extensions

    Jan 26, 2021 | 07:01 am

    Filter Link Extensions give advertisers more visibility and the opportunity to tell customers more about their business offerings.Please visit Search Engine Land for the full article.

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  • Train with the experts from Adobe, Microsoft, and more at SMX

    Jan 25, 2021 | 10:14 am

    Meet some of the marketing experts who will guide you on your learning journey this February.Please visit Search Engine Land for the full article.

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  • Video: Dawn Beobide on the importance of training your developers on SEO

    Jan 25, 2021 | 08:43 am

    We also spoke about the old days of the SEO forums, it was a super windy day.Please visit Search Engine Land for the full article.

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  • Google adds price drop appearance rich results to search results

    Jan 25, 2021 | 08:34 am

    Google automatically calculates the price drop based on changes to your structured data over time.Please visit Search Engine Land for the full article.

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  • Google’s alternative to third-party cookies open for advertiser testing in Q2 2021

    Jan 25, 2021 | 08:01 am

    Google claims FLoC will protect the privacy of users while providing advertisers with needed attribution data.Please visit Search Engine Land for the full article.

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  • Contextual links in featured snippets may present new opportunities and risks

    Jan 22, 2021 | 17:26 pm

    The change has SEOs questioning which sites will win and which will lose, but one thing is certain: Nobody is going to stop optimizing for featured snippets. Please visit Search Engine Land for the full article.

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  • Google Search launches updated mobile design and interface

    Jan 22, 2021 | 12:00 pm

    With a new, modern experience, Google says the redesign is easier to read and use.Please visit Search Engine Land for the full article.

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  • Chrome 88 adds to Core Web Vitals DevTools

    Jan 22, 2021 | 11:57 am

    Chrome 88 allows you to view your site’s LCP, FIP, and CLS data in dev tools.Please visit Search Engine Land for the full article.

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  • Google My Business updates flag review feature

    Jan 22, 2021 | 09:47 am

    The new form and options are much more detailed now, compared to the old method.Please visit Search Engine Land for the full article.

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  • Google might remove search in Australia if forced to pay to link to sites

    Jan 22, 2021 | 09:34 am

    This comes after Google signs an agreement with French publishers to pay for some content.Please visit Search Engine Land for the full article.

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  • Content consolidation among winning SEO strategies, award winners say

    Jan 21, 2021 | 20:39 pm

    This year’s Search Engine Land Award winners for Best SEO Initiative sat down with Search Engine Land’s own George Nguyen to talk SEO tactics and strategies.Please visit Search Engine Land for the full article.

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  • DuckDuckGo’s focus on privacy-minded users pushes it past 100 million searches in a single day

    Jan 19, 2021 | 15:52 pm

    Although it’s a long way from being a Google competitor, DuckDuckGo’s business model may serve as a playbook for new search engines.Please visit Search Engine Land for the full article.

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  • The SMX Report agenda is live!

    Jan 19, 2021 | 10:23 am

    Your journey to mastering search marketing analytics begins here. Please visit Search Engine Land for the full article.

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  • Google crawl stats report now showing more crawls

    Jan 19, 2021 | 09:10 am

    Google said this is just a reporting change and the change you see in crawling is not reflective of any change in search results.Please visit Search Engine Land for the full article.

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  • Video: Phillip Thune on finding good writers and writing good content

    Jan 19, 2021 | 08:46 am

    We also spoke about how SEO behavior changed around content around both the Panda and Penguin releases.Please visit Search Engine Land for the full article.

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  • LinkedIn launches LinkedIn Marketing Labs on-demand courses for advertisers

    Jan 15, 2021 | 16:18 pm

    LinkedIn launched Marketing Labs video course to teach advertisers how to succeed on the platform.Please visit Search Engine Land for the full article.

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  • Award-winning tips from the 2020 Search Engine Land SEM and SEO agencies of the year

    Jan 14, 2021 | 12:05 pm

    Adam Heitzman from Higher Visibility and David Dweck with Wpromote give their best advice for running a successful search agency.Please visit Search Engine Land for the full article.

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  • Why we’re creating a new content experience for SMX

    Jan 13, 2021 | 15:18 pm

    This year we’re offering topic-specific events that offer attendees guided learning paths for becoming sharper marketers.Please visit Search Engine Land for the full article.

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  • Google pauses all political ads through inauguration

    Jan 13, 2021 | 12:33 pm

    Amidst the volatile US political climate, Google has banned all ads mentioning political topics until after the inauguration.Please visit Search Engine Land for the full article.

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