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Events

0 Days 08 hours 30 minutes

MeetUp USA 2017 Insights & Innovation Symposium Cutting Edge Market Research Methods: Uncovering new insights

 
Thursday, September 21, 2017, 10:00am - 06:30pm
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Join Aimpoint and ESOMAR for this free event, hear from experts shaping the future of market research and be part of the conversation.

Market research is a rapidly evolving and complex industry increasingly driven by technology-reliant methodologies. Aimpoint Research and ESOMAR are hosting an Insights and Innovation Symposium on September 21st to discuss some of the cutting-edge market research techniques and technologies being used today.

The Symposium will connect forward-thinking leaders of the market research industry with professionals from throughout the region who want to learn how the latest research methodologies can keep you competitive in fast-paced and dynamic marketplaces. These innovative leaders will share their expertise on topics including the use of drones in the market research industry, neuroscience and how it can be applied to understand consumer purchase behaviors and sensory research as it pertains to optimally positioning your product. These ideas and technologies are quickly defining the future of market research.

Join us September 21st in Columbus, Ohio at this free event. Lunch will be included and the event will conclude with a reception.

Aimpoint is a global, multi-disciplinary market research firm fusing best practices from Military Intelligence disciplines and the civilian market research industry to provide unique insight into the minds of those who most impact our clients' success.

Agenda

10:00 - 10:30  Check-in and networking
10:30 - 11:00  Kick-Off/Welcome
11:00 - 12:00  Presentations
12:00 - 1:00  Lunch
1:00 - 4:30  Presentations
4:30 - 4:45  Session 7: Open Forum & thoughts for 2018
4:45 - 6:30  Reception with Open Bar

Presenters

Massimo Cealti, founding partner, Altitude, Paris France - Next Frontier of Research 
Joe Eyerman, Center Director, RTI International - The View from Above: Using Drones for Research Purposes 
Chelsea Gibbons - Strategic Director, 20/20 Research 
David Banks, VP Global Strategy and Innovation, Aimpoint Research - Sensory Interactive 
And more...

Please join Aimpoint and ESOMAR as we welcome you to join us in shaping the future of market research.

 

Location Nationwide Hotel & Conference Center 100 Green Meadows Dr S, Lewis Center, OH 43035
https://www.esomar.org/events/2017/meetup-columbus-2017-us/meetup-columbus-2017-us-highlights

AOFIRS

World's leading professional association of Internet Research Specialists - We deliver Knowledge, Education, Training, and Certification in the field of Professional Online Research. The AOFIRS is considered a major contributor in improving Web Search Skills and recognizes Online Research work as a full-time occupation for those that use the Internet as their primary source of information.

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