Web Directories

Nick Tridea

Nick Tridea

Elasticsearch is an open source distributed full text search engine built on top of Apache Lucene. We recently connected with Gaurav Gupta, VP of Products for Elastic, the company behind Elasticsearch to chat about how search is being used to significantly boost both user adoption and improve the bottom line.

He also shared with us what he believes are the three biggest trends in app development and how developers can take advantage.

 ADM: Can you explain how Elasticsearch is used in mobile app development?

Gupta: It helps to start from why Elasticsearch was created in the first place. In 2004, Shay Banon, CTO and Co-Founder of Elastic, began working on a project that become Elasticsearch at a time when AWS didn’t exist, mobile apps were in their infancy, few had even heard the “Big Data” phrase, and search was designed to make money (lots of it) from keywords, not as a tool for developers. What started as a ‘seemingly’ simple problem -- to build a recipe application for his wife attending Cordon Bleu cooking school -- uncovered the many intricate details and challenges behind  modern search. For example, how do you collect data from multiple sources? How do you combine both unstructured and structured data? How do you retrieve data in real-time across hundreds to thousands to millions of variables? How do you store and index the results and use the information to constantly refine those results? Shay saw the need to build a next-gen search engine with all the features we expect today—distributed computing, hybrid cloud support, ease of adoption, scalable, and designed with standard APIs on REST/JSON.

Quickly, because of the virility of open source, Shay learned that Elasticsearch could be used for more than “search”. After being downloaded more than 75 million times since 2012, Elasticsearch has become a de facto element in almost any type of application across multiple use cases for mission critical security systems, logging platforms, analytics, and more.

As the company behind the Elasticsearch project, Elastic today provides a set of open source products called the Elastic Stack -- Elasticsearch, Kibana, Beats, and Logstash -- and commercial extensions called X-Pack for security, monitoring, alerting, reporting, and graphing. The Elastic Stack plays a key role in many popular mobile apps and sites we interact with on a daily basis from Dell, eBay, eTrade, Goldman Sachs, Groupon, Guardian, HotelTonight, Mozilla, MSN.com, The New York Times, Spotify, Uber, Verizon, Yelp, Wikipedia, and much more.

ADM: What are some of its common use cases for mobile app developers?

Gupta: Developers use Elasticsearch when they need to integrate real-time data, search, and analytics into their mobile apps.

A common mobile use case is to utilize Elasticsearch in mobile apps so they can react in real-time to user actions, create a more personalized user experience and lead to greater engagement and more effective monetization. Beyond search, another use case is using the Elastic Stack for logging and analytics, using Beats and Logstash to ship data into Elasticsearch and Kibana to visualize and analyze log data in real-time.

ADM: What are some examples of mobile apps that utilize Elasticsearch?

Gupta: Yelp's search and recommendation engine is powered by Elasticsearch to help 23 million monthly mobile app and 69 million monthly mobile web users find just what they want.

The New York Times put all 15 million of its articles published over the last 160 years into Elasticsearch, allowing readers to quickly access relevant information from any device and to see recommendations for other related content.

BlaBlaCar uses Elasticsearch to help 20 million members find ride shares in less than 200ms with its mobile app. Elasticsearch matches drivers and passengers based on any dimension (car type, amenities, favorite drivers, number of passengers, etc.) leading to more rides and revenues.

ADM: What are the key benefits of using search in the context of mobile app development?

Gupta: Speed. Getting to market and or into production as fast as possible is one of the biggest benefits. Depending on the use case, mobile apps will help drive new revenues or cost savings, and more and more their rollouts have visibility at the highest levels.

Innovation. Developers should be focused on developing showstopping or value-added features that drive new and expanded usage of mobile apps, not building and maintaining custom plugins and features

Scale to Millions, Billions of Documents. Consider the Wikipedia app. Although its ~5 million docs is not a large number relatively speaking, they cannot all be loaded on a mobile device. You have to rely on servers that expose a limited subset of the data more intelligently, and you have to give them the right subset quickly. Hierarchical navigation, like you use on your desktop, just doesn't work once you have millions or billions of items and thousands of levels of hierarchy. Search allows you to expand the accessible set of items quickly. Moreover, high-quality full-text search, good result-ranking (people often only look at the top 6-10 results of their search), and speedy results (so people don't sit around waiting) are especially important.

Scale to Millions of Users. Good mobile search is scalable both vertically and horizontally so lots of users can hit your search at the same time. It's fast not just with one active user searching, but with hundreds or thousands of concurrent searches.

ADM: How can adding search into the mobile app experience help drive monetization strategies, user adoption and personalization?

Gupta: Users today expect everything to be searchable instantly from a single search box. Great search used to be a differentiator. Now it’s essential. We think search has to do something more to drive real engagement that can unlock new revenue and user adoption opportunities.

Home Depot is doing some interesting things in this area. The company wants its search to understand the different relationships across more than a million products online to trigger cross-sell and up-sell opportunities. It provides suggestions of comparables and alternatives, automatically determining complementary products and limiting choice to reduce returns. It alerts the user of potential issues to avoid, e.g. “If you buy different brands of roofing shingles, you may void the 30-year warranty.” And it provides real-time updates of availability from your local store -- down to the aisle and bin -- or whether products are only available online.

ADM: Context has been one of the key areas of innovation with mobile apps. How can developers improve the context in their search results?

Gupta: The combination of context-rich search, including personalization, geolocation, filters and more, is natural and a must-have for so many mobile app developers. The same goes for any other data that can drive the optimal consumer user experience or monetization strategies, e.g. recommendations, ads, etc.

Gaurav Gupta

Gaurav Gupta is Vice President of Product
Management at Elastic

For example, context is vital if you're someone like HotelTonight. We want to think of search terms as being signals that provide color to a user’s intentions, so we can bias the results, filter them or both. In terms of geolocation, you don't want to try to offer a hotel in Boston to a user who is in San Francisco, unless you know the person is explicitly looking for it. In terms of personalization, you don't want to push the most expensive items in your inventory to a user who is looking for "low end" and "cheap".

ADM: What kinds of innovations suld mobile app developers look forward to seeing in search in the future?

Gupta: We see three big trends taking place in this area.

- First, one is the growing importance of “geo-aware” capability, especially in context of the search that's being performed. For instance, if I search for "suspension bridge" while standing next to the Golden Gate Bridge, my app could (or arguably should) use my geolocation context to influence results and bubble a result relating to the Golden Gate Bridge higher. Some apps like Uber and Yelp are built so much around this concept that you could argue a significant portion of their business model is dependent on it.

However, many apps haven't even started being geo-aware or are significantly underutilizing this information. We see geo-context-aware search being a really important element in mobile app development in the future. That puts pressure on search developers to have a system that easily incorporates geo information in the search and result ranking efficiently -- without engaging a separate geo database that may be out of sync. This is something Elastic has been spending a lot of time on, including geo in results and enabling the developer to bias results by distance from a geo point. We also have added the ability to even index complex shapes (think delivery zones, states, city borders, cellphone signal zones, etc) so you could answer mobile-important questions directly using a single search solution like "is the mobile user currently in my delivery zone?" or "is my trip going to leave me where I won't have cell coverage?" if you had this data available in your app.

- Second, mobile devices are taking on more and more sensors. We used to think about mobile as laptops and cellphones. Now we have tablets and more exotic wearable devices which have mixed inputs, all of which contribute to the search context. There's a lot of research going on to try to get computers and search to understand multimedia inputs like cameras and microphones. More immediately, we have "exotic" inputs like GPS/speed, heart rate, and temperature light sensors that are tied to our devices either directly or through wireless syncing like bluetooth. All of that data can be taken into consideration with something that might be considered a "search" today, and that creates both opportunities and challenges. The advantages are potentially massive. For example, if my device knows that it's hot outside and that I'm sweating when I search for "coffee," maybe it should bias results toward nearby places known for their cold brew, iced coffees and air conditioning. The obvious challenge is making sure the right information is properly secured and available only to the people you want. As a result, security will play a greater role than has ever existed in even the most locked down of search systems in the past.

- Third, mobile devices are taking on more and more form factors. These new form factors are things like smartwatches and activity trackers with tiny screens or screens that are completely absent and running on minimal hardware. The minimal hardware underscores what we said earlier: if you can't store all of Wikipedia on your smartphone, you're definitely not going to fit it on your smartwatch. Being able to offload that workload out of the device is really important. Which, in turn, creates a need for good API design in the search layer so that developers can access the result sets in the language of their choosing in the way of their choosing. Small or nonexistent screens require really good ranking algorithms. The expected result needs to be first or second so the user can take action right away.

Author:  Richard Harris

Source:  https://appdevelopermagazine.com

RepUPress.com has launched a new Social Media Search Engine that will help individuals navigate the vast realm of social networks more easily, help businesses better measure their marketing efforts and help students accomplish more effective and efficient research.

(OPENPRESS) RepUPress.com, an Indianapolis based tech company, has launched a new Social Media Search Engine in cooperation with search giant Google (http://www.repupress.com/social-search). The free search engine allows visitors to quickly access results from all major social media networks in an aggregated view, as well as, search each individual network by simply clicking a tab at the top of the results. The results can also be further customized by either popularity (relevance) or by date.

When asked about the benefit to users, Founder Rob Gelhausen had this to say, “We believe the application for a dedicated Social Media Search Engine is abundant. Individuals can more easily find what they are looking for within and across their favorite networks, companies can gauge their marketing impact, and students can do more effective, as well as efficient research. These are just a few of the current benefits and uses.”

According to a report published by the Pew Research Center 52% of adults have at least 2 social media accounts across various networks. That means as many as 1.26 million US citizens over the age of 18 visit multiple social media networks to search and post content. The idea of a way to search from a single source is an intriguing and time saving proposition.

The Social Media Search Engine was built on top of and with the cooperation of Google’s Web Index. With the recent deal between Twitter and Google to allow access and indexing of all 200 billion plus Tweets being generated every year, the incredible categorization of the vast amount of Facebook content, the fact that YouTube is owned by Google, as well as, many additional strategic reasons, Founder Rob Gelhausen said “It was a no brainer using Google’s index to power our search.”

Rep U Press is a digital media company that offers an array of solutions which include SaaS Applications, Marketing Services and even eLearning Video Tutorials Courses. Their latest endeavor is sure to make waves. The web search industry is dominated by three major players who are Google, Yahoo and Bing. Google currently controls approximately 65% of the search share in the US with Bing and Yahoo combing for approximately 24%. All other search engines make up the remaining 11%.

Harking back to the days of Mark Cuban selling Broadcast.com to Yahoo for 5.7 Billion Dollars leaving the door open for Google to crush them in search, it seems as though Yahoo has always been one step behind in the race for online user search acquisition. It is amazing that there has not already been some sort of play like this by either of thetwo  two second tier search options. Will the Rep U Press solution take even more of the market share? Well, that remains to be seen.

Author:  Anna Chmielewska

Source:  http://military-technologies.net/

A new startup, Justice Toolbox, Inc., today released its online search engine to help everyday people find lawyers (http://www.justicetoolbox.com). The search engine uses data mined from official state court records to compute and display how many cases a lawyer has won and lost and the lawyer’s approximate win rate. All of this is done on a per case type basis, so that, for example, consumers can see how often lawyers win in traffic cases separately from divorce cases. No other products on the market allow consumers to check how often lawyers actually win cases.

The search engine uses data from close to 5 million state court records, includes over 70,000 lawyers, and allows searching for 180 case types. It is free to use.

The core technology was developed in secrecy over the last year and involves a custom-designed artificial intelligence (AI) program that analyzes each court record, formally called a “docket,” that is the official record of events in a case. Dockets are commonly used by lawyers, though they are incomprehensible to everyday people due to legal jargon. Justice Toolbox’s AI reads and understand these dockets as a lawyer would, in order to determine the case outcome, case type, and the attorneys involved.

“Choosing counsel is one of the most important decisions a person can make in their legal case,” said Bryant Lee, Founder and CEO of Justice Toolbox, Inc. “People should have the benefit of seeing an attorney’s public court records before making that decision.”

The startup is the brain child of Lee, an attorney and Harvard Law School graduate, who previously worked at one of Washington, D.C.’s largest law firms, Covington & Burling LLP. He was inspired to create Justice Toolbox because attorneys at his firm would routinely send company-wide emails asking for suggestions on attorneys to use for everyday issues. He realized that even lawyers had no idea how to find other lawyers and that a technological solution was needed. As a lawyer, Lee would regularly read court dockets and believed that he could develop an AI program to do the same thing.

Justice Toolbox is based in Bethesda, Maryland and is initially launching with data from Maryland and District of Columbia courts. It plans to expand to more cities and states across the country by next year.

Source:  prweb.com

Just before electronica, passive components manufacturer KEMET was promoting an advanced passive components search engine, offering engineers to search for part numbers way beyond the company's offering. ComponentEdge lets users search over 6.4 million part numbers with descriptive text or through interactive filtering, and the tool can cross reference from 145 different manufacturers.

At electronica, EETimes Europe met with KEMET's Vice President of Marketing Johnny Boan to understand what sort of benefits the passives company would get by listing more components than those on its portfolio. We suspected that data mining would be a reason, Boan confirmed.

An interesting feature of ComponentEdge is that when exact matches are not available, it displays the differences between the nearest matching components and gives the user the option to change filter criteria. Once part numbers are found, each result provides real-time distributor pricing, availability, links to 3D CAD models, RoHS information and part number specific datasheets.

"To design ComponentEdge, we hired three design engineers from distinct industries, Cable,  Phone and T&M. Build us the website that you'd like as your engineering centre, we asked them", recalls Boan, making a point to provide as much information about the parts as possible to help engineers make their decisions.

"We use our in-house parameter simulation tool K-SIM to create characterization plots automatically based on the components' data sheets, hence we are able to give precise performance comparisons between our parts and even competition's offerings", Boan explained.

When asked about the sort of insight KEMET can get from data mining the search queries of such a broad engine, Boan explained: "We are constantly looking at the top 10 and top 1000 plots generatedand that gives us a huge insight on what parts the designers are after. But what is of particular interest is the white space of unsatisfied queries, when designers have entered specific parameters and yet no part corresponds exactly to what they searched for. I go to our R&D department and ask them, can we build it?"

Now, since you've gone that far in data mining, how about using deep learning and taking all of KEMET's raw materials, manufacturing processes and known working designs to even automate the design path towards these new parts? We asked.

"This is something we are working on", admitted Boan, very excited about this prospect and describing it as its grand master plan. In the future, search queries may yield new parts yet to be manufactured, pre-characterized based on the most appropriate manufacturing process recommended in-house by what every artificial intelligence built in the tool.

Would they all be worth manufacturing? We asked. "It's all down to volume and pricing. If a customer needs a unique part and is ready to pay for it, we'll produce it", said Boan.

Behind the novel search engine is IntelliData, a data content and software solutions provider recently acquired by KEMET to do all sorts of clever data mining. "They are the brains behind our search engine, this was a significant investment for us", concluded the VP of marketing.

Source:  electronics-eetimes.com

Tuesday, 15 November 2016 10:00

50 Surprising Facts About The Internet

1. The term “surfing” the internet was coined in 1992 by an upstate New York librarian Jean Armour Polly, aka “Net Mom.”
2. The most played song on Spotify is “Wake Me Up” by Avicii.
3. The first tweet was sent on March 21, 2006 by Jack Dorsey:

4. Mark Zuckerberg’s original Facebook profile number ID is 4.
5. The first YouTube video was uploaded April 23, 2005. It’s called “Me at the zoo,” and features Jawed Karim, one of the founders, at the San Diego Zoo.
6. A single Google query uses 1,000 computers in 0.2 seconds to retrieve an answer.
7. The original Space Jam website is still live.
8. So is the You’ve Got Mail site.
9. 16% to 20% of the searches Geoogle gets each day have never been Googled before.
10. Chinese social network Sina Weibo has 280.8 million users.
11. Twitter has 250 million users.
12. 500 milion tweets are sent ever day.
13. Tila Tequila had 1.5 million friends on Myspace.
14. The inventor of the modern world wide web, Tim Berners-Lee, was knighted by Queen Elizabeth.
15. Mr. Berners-Lee uploaded the first image to the internet. It is of a joke band of women from the nuclear research lab CERN.
16. The first website is still online.
17. The most commonly searched question beginning with “What is” in 2013 was “What is twerking?
18. The most expensive keyword for Google AdWords is “insurance.”
19. The GIF format was invented by Steve Wilke, an engineer at Compuserve in 1987.
20. Mr. Wilhite maintains the correct pronunciation of the term is “jiff.”
21. He is clearly wrong.
25. Today, the Internet is 8,354 days old. Check HowOldIsTheInter.net to keep up to date.
26. “Gangnam Style” by Psy is still the most viewed YouTube video of all time. It’s been viewed over two billion times.
27. The first email was sent in 1971 by Ray Tomlinson to himself. He doesn’t remember what it said.
28. The first spam email was sent in 1978 over ARPNET by a guy named Gary Thuerk. He was selling computers.
29. The first registered domain was symbolics.com.
30. The world record for the fastest time to log into a Gmail account is 1.16 seconds.
31. The world record for fastest texter is held by a Brazilian teenager.
32. This is what Google looked like in 2004:
33. 2.58 million people still pay for AOL.
34. It cost AOL over $300 million to mail all those CD-Roms back in the day.
35. At one point, AOL accounted for about 50% of all CD-Rom discs being made.
36. It took only 5 years for the internet to reach a market audience of 50 million users.
37. This is what Facebook looked like in 2004:
38. There were over 7 million Geocities sites before it was shut down in 2009.
39. Angelfire is still up.40. Mark Zuckerberg had a pretty sweet Angelfire page.
41. One million babies have been born from people who met on Match.com.
42. Online daters spend an average of $2
43. per year on online dating.
44. 33% of female online daters have had sex on the first online date.
45. 10% of sex offenders use online dating.
46. The Amazon logo is indicating you can get everything from A to Z (look at the arrow):
47. Before the world wide web (the modern internet invented in 1989, people traded ASCII porn on the internet during the ’70s and ’80s.
48. We now spend more time browsing the web on mobile devices than desktop computers.
49. There is a subreddit devoted to chicken nuggets that look like other things.
50. This is the NeXT computer that Tim Berners-Lee used to create the World Wide Web:
Source:  buzzfeed.com

In a stunning display of willful ignorance Google appears to not realize it is a monopolist.

With 93% of the search market in Europe and 76% of the smartphone market (88% worldwide) Google is obligated to behave a bit differently from its competitors, which is exactly why the EU is accusing it of abusing it market dominance.

In its response to the allegations Google spent much time comparing itself to its non-monopolist competitors, including Windows Phone, which has less than 4% market share, clearly failing to understand the issue caused by forcing OEMs to pre-install their suite of apps and prominently feature its search bar to get access to the essential Google Play store and other foundational proprietary components needed by Play Store apps.

Real Estate

Google explained that they needed to keep a tight rein on their OEMs to prevent fragmentation, and that their pre-installed apps were only 1/3 of the usual pre-installed load. This of course ignores complaints that Google retaliated against OEMs who did not toe the line including preventing them from releasing both Google Play and AOSP devices.

Additionally Google explained that they needed to pre-install the Google Search bar to keep Google’s version of Android free, tacitly confirming that search was their major revenue driver from Android. Given that Google had a search monopoly using their profits from search to undercut proprietary competitors like Windows Phone is exactly the kind of monopoly behaviour (using profits from one monopoly to create another) which is illegal.

Google writes:

Finally, distributing products like Google Search together with Google Play permits us to offer our entire suite for free — as opposed to, for example, charging upfront licensing fees. This free distribution is an efficient solution for everyone — it lowers prices for phone makers and consumers, while still letting us sustain our substantial investment in Android and Play.

In the early 2000’s Microsoft could have equally said that bundling Internet Explorer with Windows and preventing OEMS from selling both Windows and Linux PCs was efficient for computer users and the market.

In short Google’s excuses would not have stood 10 years ago, and with their search and phone monopoly even more secure now will certainly not. Google should be required to give access to their Play store to any competitor under reasonable terms, for example allowing Microsoft to install it on a mobile OS of their choice without being required to install Google’s other suite of apps and search bar, and allow other companies to provide a real choice to the market.

Google – you are a monopolist. Start behaving like one.

Source:  mspoweruser.com

As the scope of cyber­se­cu­rity con­tinues to evolve, so, too, do the demands facing those entering the field. This has prompted many in higher edu­ca­tion to revisit the ques­tion: What’s the best way to pre­pare stu­dents to enter the field? And for those inter­ested in pur­suing a career in cyber­se­cu­rity to ask: What do I need to know?

During a round­table Tuesday morning, a panel of five experts in dif­ferent sectors—including finance, health­care, and higher education—discussed the com­plex nature of cyber­se­cu­rity and the “soft skills” required to suc­ceed in the ever- changing cyber landscape.

Titled “Cre­ating Aligned and Rel­e­vant Path­ways for Stu­dents” the event was co- hosted by Northeastern’s Lowell Insti­tute School and the Business- Higher Edu­ca­tion Forum.

The Lowell Insti­tute School offers sci­ence, tech­nology, and engi­neering bachelor’s degree com­ple­tion pro­grams for stu­dents who already have some col­lege credit. It also offers post- graduate stu­dents and pro­fes­sionals the oppor­tu­nity to pursue new or related careers in those growing industries.

Here are five tips for those looking to break into the cyber­se­cu­rity field, with insight from the round­table experts.

Be a good communicator

All five of the experts said they had inter­viewed a can­di­date for a cyber­se­cu­rity posi­tion who pos­sessed a strong tech­nical under­standing of run­ning a cyber­se­cu­rity oper­a­tion but who strug­gled to explain how it worked to someone without a tech­nology background.

This posed a grave problem for someone like Jim Graham, sales engi­neering man­ager at the cyber­se­cu­rity com­pany Imperva, whose busi­ness relies on employees’ ability to explain to other com­pa­nies what his can offer.

Or, for someone like Ari Seit­elman, infor­ma­tion assur­ance engi­neer at Raytheon, a U.S. defense con­tractor, who needs people within his team to be able to effec­tively com­mu­ni­cate with each other.

“Those com­mu­ni­ca­tion skills are impor­tant,” Seit­elman said. “The larger part is being able to trans­late these tech­nical solu­tions to your audi­ence. You have to make sure that you can not only com­mu­ni­cate what you’re doing, but artic­u­late these tech­nical solu­tions in a way that people who aren’t in that field can understand.”

Craig Ben­nett, director of cor­po­rate com­pli­ance at Dea­coness Med­ical Center, recalled joining the team at Dea­coness in 2004, when the hos­pital was in the midst of con­verting from paper med­ical files to dig­ital files.

“Some of the best people I dealt with from an IT per­spec­tive were those who came from dif­ferent dis­ci­plines,” he said, such as soci­ology or psy­chology. “They brought to the table that crit­ical thinking, which was really impor­tant in healthcare.”

Under­stand that cyber­se­cu­rity is “not just a tech­nical issue; it’s a human issue”

Cyber­se­cu­rity is more than just a neb­u­lous con­cept tucked into the deep web, the experts argued Tuesday.

Kemi Jona, founding director of the Lowell Insti­tute School and asso­ciate dean for under­grad­uate edu­ca­tion in the Col­lege of Pro­fes­sional Studies, said, “Cyber­se­cu­rity is not just a tech­nical issue; it’s a human issue, a sys­tems issue, an eth­ical issue—it impacts everything.”

In fact, Mark Nar­done, chief infor­ma­tion secu­rity officer at North­eastern, posited that cyber­se­cu­rity is hardly a tech­nology problem at all.

“If you look at the new aspects of cyber­crime, they’re just dig­i­tized ver­sions of the oldest con in the book: the con­fi­dence game,” he said. “That is, tricking someone using social engi­neering, just now through a dig­ital format.”

Dis­cern why people get conned

Graham said that the largest- scale cyber­at­tacks tend to stem from phishing—a tactic whereby a hacker scams an account holder into releasing impor­tant infor­ma­tion by posing as a legit­i­mate company.

If that’s the case, and if, like Nar­done said, cyber­se­cu­rity is just the latest ver­sion of the oldest trick in the book, then why do people keep falling for it? That’s what cyber­se­cu­rity teams have to figure out, said Michael Woodson, infor­ma­tion sys­tems secu­rity director at State Street Corp., a finan­cial ser­vices company.

“It’s a matter of saying, ‘Let’s peel back the onion and con­sider, what were they thinking? What did they do?’ It’s about taking a human approach to cyber­se­cu­rity,” Woodson said.

Main­tain a strong moral compass

There’s an eth­ical com­po­nent to cyber­se­cu­rity as well, par­tic­u­larly when it comes to teaching, Nar­done argued.

“We’re basi­cally talking about teaching people how to com­pro­mise accounts, how to com­pro­mise sys­tems, and if we’re going to be teaching those skills, we need to be teaching it in a way that makes stu­dents under­stand the ethics of it,” he said. “Just because you can do some­thing, doesn’t nec­es­sarily mean you should.”

Find the right bal­ance between secu­rity and usability

It’s also impor­tant to strike a bal­ance between incor­po­rating too many secu­rity mea­sures and leaving a system open to attack, Graham said.

“Secu­rity is a bal­ancing act. You can make things so hard on the end user that they start writing things down on sticky notes and putting them under their key­board or on their desk,” he said. “You don’t want to crack down so hard that people can’t remember their passwords.”

Source:  northeastern.edu

The Menlo Park, Calif.-based company on Monday announced the launch of “Facebook Marketplace,” a new, prominent feature that allows individual users to easily buy and sell a range of items, such as clothing electronics, household goods, furniture, jewelry, art and cars. To start, Marketplace is rolling out to users over the age of 18 in the U.S., U.K., Australia and New Zealand on iOS and Android over the next few days. Facebook plans to extend the service to its desktop site and additional countries over the coming months.

For now, Marketplace can be accessed by tapping a highly-visible shopping bag icon at the bottom of the app, alongside icons such as ”Messenger” and “Notifications.” Facebook’s massive 1.7-billion person user base and the new feature’s ease of use give it a good shot of competing with more established, peer-to-peer online marketplaces such as eBay and Craigslist. Facebook said the inspiration for Marketplace came from observing that a significant number of people were using Facebook to buy and sell products, especially within “Groups.” More than 450 million Facebook users visit Groups categorized as “buy-and-sell” each month to view items for sales from neighbors or collectors globally, the company said. For now, Marketplace is free for both buyers and sellers. 

“Marketplace is a single destination where people can discover, buy and sell things in their neighborhood and community,” said Facebook product manager Bowen Pan in an interview. “The feature will also surface the most relevant items when we don’t know what we’re looking for. It’s designed for people, not big businesses.”

A preview of an item for sale on Marketplace. (Courtesy of Facebook)

The feature has been in testing since late last year and was built to be mobile-first, Pan said. Marketplace items can also appear in the news feed or be posted within groups and pages. For now, Marketplace is only built for individual users, not a store front for companies — businesses can currently use pages for that purpose. In early tests of Marketplace, Facebook found that most users started browsing without having a specific item in mind. As a result, the company wanted to make browsing highly visual, Pan said. Testing also indicated that users who were most interested in buying items on Marketplace also wanted to sell items, which encouraged the company to make both buying and selling simple.

Marketplace currently prioritizes local purchases. When users open the app, they will first see for-sale items posted by people nearby. To look for specific items, users can use a search bar at the top of the app to filter by category, item or price. Users can adjust location to view items in a different region or city. Tapping on an item image will show users more information such as a product description, location and the profile of the seller. A “Your Items” tab can be used to keep track of a user’s saved items, items for sale and any buy-and-sell messages. Buyers can also view an estimate of how quickly a seller tends to respond.

To purchase an item, users can send an offer price with or without a more detailed message. Facebook said it currently does not facilitate the delivery or payment of items in Marketplace. The company said illegal goods will be monitored through a combination of user flagging and Facebook’s own automated systems.

A preview of a message screen from the point of view of the seller. (Courtesy of Facebook)

Facebook said it expects Marketplace to complement buy-and-sell activity that already happens in groups. For example, users posting an item for sale can choose to post the item in Marketplace as well as in a group at the same time.

Original Source of this article is forbes

The Internet is a necessity in the workplace, whether you work in a supermarket or in an office, there is a part of your job that will require an Internet connection. With companies becoming increasingly obsessed with ways to increase productivity, the most obvious way is to improve your connection speed.

If you count up the times you have waited for a page to load or a tutorial video to stop buffering, you’ll probably have spent hours if not days each year sat at your screen simply waiting.

In the following paragraphs we’ll cover what contributes to Internet speed and share some top tips on how you can speed yours up.

Internet speed is determined by a number of factors; some are completely out of your control, like where you live whilst others you do have control over.

Network structure

Perhaps the most important thing is the structure of your network. Whether you use a wired or wireless connection, if your system isn’t installed with bandwidth in mind you could be losing mountains of all-important speed. As a result, it is imperative that your business hires a structured cabling and wireless network professional to ensure that your network is in the best position possible to help you reach maximum Internet speed.

Clean your device

Have you ever wondered why the Internet on your laptop seems to move much quicker than on your PC, despite you being connected to the same network? Well a lot of this can be to do with your device rather than the network.

If you are trying to use multiple applications at once or your device is reaching its memory capacity, it will run much slower. As a knock on effect this means it will take longer for web pages to load.

Spend a few hours going through your computer and remove any unwanted applications. Don’t forget to perform regular virus scans as well because if your computer is infected it could make your Internet run at a snail-like pace. Here are a few more tips on how to clean your computer.

Check your browser

This is something that many people forget, but different browsers will have more of a strain on your computer and connection. For example, Internet Explorer is a popular browser but it does use a lot of resources, on the other hand you could find that using a more compact browser like Chrome will speed up your connection.

Download browser plug-ins

Most browsers now come with the ability to download plug-ins like dictionaries that allow you to hover over a word and instantly be presented with a definition.

There are many fantastic plug-ins that can help to improve your Internet speed. Popular ones include those which virtually disable ads from your surfing experience and with less flashing banners and pop-ups on your screen, you will have less elements to load and ultimately the content that matters should load much more quickly.

Most browsers now come with this ability built-in, like Safari will automatically disable all Flash elements unless you physically click on it and enable Flash.

Remove unwanted plug-ins

There are countless plug-ins that you can download so you’ll be forgiven for amassing a few over time. However, if you have plug-ins that you haven’t used in months, delete them. They’ll be running in the background and consuming bandwidth unnecessarily.

Close all unneeded tabs

Many webpages will now refresh automatically every few minutes, mainly news sites. So even if you aren’t looking at pages but have them open in tabs, they will be consuming bandwidth. If you are one of these people that likes to have unlimited tabs and browser windows open, think again if you are experiencing slow Internet speeds – closing them could have a huge difference.

Source : http://www.toptensocialmedia.com/social-media-technology-2/internet-reliance-improving-your-speed-at-work/


The internet is undoubtedly one of most important technical advances ever, but it's not always a very nice place.

It's the home of trolls and haters, a place where famous people and ordinary people alike are often subject to shocking threats, insults, and having their personal information published online (a practice known as doxing.)

It's a thorny problem for social-media sites like Twitter, which would rather protect free speech instead of police speech, and Facebook, where like-minded people can gather and affirm each other.

But Microsoft is taking harder stance against hate speech. On Friday it said it wants to make it easier for people to report online abuse in its consumer communities, which includes everything from Skype, OneDrive, and Outlook to gaming community Xbox Live.

"For many years we’ve sought to protect our customers by prohibiting hate speech and removing such content from our hosted consumer services. While neither our principles nor our policies are changing, we are refining some of our processes to make it easier for customers to report hate speech," explains Microsoft's chief online-safety officer Jacqueline Beauchere in a blog post.

To that end, Microsoft introduced a new form that makes it easier to report hate speech and a clear definition of the kinds of things that constitute hate speech. Anything that advocates violence or promotes hatred based on age, disability, gender, national or ethnic origin or race, religions or sexual orientation/gender identity is the kind of thing Microsoft will nix.

The new form also makes it easier for people to log a protest if their sites or posts were found to be in violation and blocked or removed.

Microsoft also recently joined other online firms to support the European Commission Code of Conduct countering illegal hate speech online, Beauchere says.

Source : http://www.businessinsider.com/microsoft-tries-to-silence-internet-haters-2016-8


Page 3 of 4


World's leading professional association of Internet Research Specialists - We deliver Knowledge, Education, Training, and Certification in the field of Professional Online Research. The AOFIRS is considered a major contributor in improving Web Search Skills and recognizes Online Research work as a full-time occupation for those that use the Internet as their primary source of information.

Get Exclusive Research Tips in Your Inbox

Receive Great tips via email, enter your email to Subscribe.