Certified Internet Research Specialist

The First of its kind - A Gold Standard Certification for Practitioners of Online Research.

Certified Internet Research Specialist (CIRS™) Training Guide 6th Edition

A comprehensive CIRS™ Exam Prep Course aligned with the New 2024-2025 Curriculum.

This course is designed to serve as a self-study training guide to help you prepare for the CIRS™ examination.

The new course comprises of four subjects, each with a separate book for studies. Additional reference books are included to assist in performing online research.

Certified Internet Research Specialist Training Course

CIRS™ Examination Syllabus

Internet Research Training Guide Modules & Chapters Overview



Fundamentals of Online Search & Research

  • Introduction to Advanced Internet Search Concepts
  • Fundamentals of Internet Information Retrieval

Technology Foundation of the Internet Search

  • Web Crawling & Indexing: Behind the Scenes
  • Search Engine Web Pages Architecture
  • Search Engine Query Intent Translation

Techniques in Advanced Web Search

  • Search with Keywords & Search Phrases
  • Search with Boolean Operators
  • Search with Advanced Search Operators
  • Examples of Complex Web Search Queries

Artificial Intelligence (AI) in Online Research

  • Introduction to AI and Machine Learning
  • Basics of Machine Learning, NLP, Neural Networks in AI
  • Prompt Writing Techniques for Research
  • AI Ethics for Online Research




Fundamentals of Online Search & Research

  • Fundamentals of Internet Information Retrieval
  • Research Paradigms and Approaches

Online Research Planning & Challenges Web Crawling & Indexing: Behind the Scenes

  • Defining Research Problem
  • Scoping of Research Work
  • Planning for Research
  • Online Research Challenges

Online Information Sourcing & Data Verifications

  • Types of Online Information Sources
  • The Free Information of the Internet
  • Verification & Authentication of the Internet Information

Internet Information & Data Collection Methods

  • Online Information & Data Collection Methods
  • Data Sampling Methods & Methodologies

Business of Research for Independent Consultants

  • Establishing an Independent Research Business
  • Essential Skills Requirement
  • Documentation Requirements

Samples of Research Business Documents



Introduction to Data Types in Research

  • Introduction to Data Types in Research
  • Introduction to Data Types
  • The Quantitative Data Collection Methods
  • The Qualitative Data Collection Methods

Designing of Online Surveys

  • The Open-ended Questions
  • The Close-ended Questions
  • Samples of Research Survey Questions
  • Interpreting & Analyzing Survey Results

Data Analysis: Methods & Applications

  • Introduction to Statistical Analysis
  • Data Visualization
  • Excel for Data Analysis
  • Using Python

Data Analysis Techniques and Models

  • Introduction to Data Modeling
  • Regression Analysis
  • Clustering and Classification Techniques

Data Analysis Software & Analytical Tools

  • Data Analytics Software
  • Samples of Data Analytics Reports




  • Introduction to Cyber Law or Internet Law
  • Intellectual Property Laws of the Internet
  • Trademark Laws for the Internet
  • Patents Laws Applied for the Internet
  • Online Privacy, Defamation, and Spamming
  • Laws Governing Cybercrimes
  • Internet Activity of E-Commerce (E-Business)
  • Introduction to Internet Ethics


Online Search & Research (CIRS Module I)

In an era where digital research is the standard, the book "Online Research Methods and Techniques" stands out as an essential guide for both seasoned researchers and curious novices. This comprehensive manual explores the architecture of the Internet in great detail, elucidating the sometimes-overlooked subtleties of webpages, search engines, and the cutting-edge technologies that underpin our everyday searches.

By closely exploring HTML coding, search engine algorithms, and sophisticated querying techniques, this book demystifies the surface-level processes of digital searches and enhances the reader's ability to navigate the enormous and complicated information network with accuracy and understanding.

Above all, this session starts a vibrant discussion about artificial intelligence (AI), specifically focusing on how ChatGPT and other platforms could change the way people conduct online research. The book provides clever strategies for leveraging AI to enhance the effectiveness of data retrieval, understanding natural language processing, and condensing and combining massive amounts of data utilizing generative AI technologies. These discussions are crucial for readers who wish to employ AI technologies to enhance their research skills beyond traditional search methods.

Whatever your background—academic, professional, or just curious about the potential of AI and Internet resources—this book offers an easy-to-read narrative and practical applications that translate theoretical ideas into practical skills.

This preface invites you to embark on an adventure that will change the way you think about doing research online and ensure that your queries provide meaningful insights in addition to useful results, all powered by state-of-the-art artificial intelligence technologies..

Research Methods Methodology & Techniques (CIRS Module II)

The author of this book skillfully manages the essential elements of contemporary research procedures by fusing cutting-edge technology innovations with traditional research methodologies. Our work demonstrates our in-depth knowledge of "Textual" database search techniques and data analysis, which makes it an invaluable tool for researchers.

This book offers valuable guidance and understanding to anyone beginning a new project, whether they are an experienced analyst experimenting with new techniques or a professional refining their approach. From the principles of data collection to the complexities of Internet research, every topic is treated in great detail so that readers will be well-prepared to meet the demands of today's data-driven decision-making situations.

As you read "Research Methods, Methodology and Techniques," get ready for obstacles, insights, and motivation. This book, penned by some of the most astute thinkers in the field, is more than just a manual; it's a roadmap to success in conventional research.

This book will enhance your research abilities and offer you a fresh viewpoint on what it means to be a professional researcher in the modern world. It is transforming as well as instructive.

Foundation of Data Analysis & Analytics (CIRS Module III)

Data has become the foundation of inquiry and decision-making as our world becomes increasingly digital. "Data Analysis and Data Analytics for Research" is a contemporary and essential resource in the digital era. The authors meticulously examine the analytical techniques that underlie contemporary research methodologies, rendering it a must-read for those who aspire to enhance their comprehension of how data can motivate innovation and discovery.

This book provides a comprehensive and lucid overview of fundamental and cutting-edge data analysis topics, thereby ensuring that you develop a comprehensive understanding of the subject and improve your expertise in the field. 

This book will serve as an invaluable asset to researchers and practitioners, promoting a more comprehensive understanding of the influence of data analysis on the formation of decision-making processes and the advancement of knowledge. Additionally, it will substantially improve your proficiency in data analysis and analytics.

Internet Law & Ethics (CIRS Module IV)

In the digital age, the line between law and ethics blurs, presenting new challenges and questions that demand robust answers. "Internet Law and Ethics" by Naveed Manzoor, a seasoned research analyst with deep roots in IT and a specialist in textual search algorithms, offers an essential guide through the maze of legal issues that shape the online world. From the intricate webs of cyber law and intellectual property to the nuances of online privacy and e-commerce, this book delves into each topic with precision and clarity.

Whether you're a legal professional, an IT expert, or a student navigating the complex terrain of internet regulations, this book equips you with the knowledge and insights to understand and address the ethical dilemmas and legal frameworks that are critical to the internet-driven society. Explore comprehensive chapters on everything from copyright infringement and trademark laws to cybercrimes and internet ethics, all designed to prepare you for the legal challenges of tomorrow's digital frontier. Read and download detailed “Table of Content” for this book.

Books content layout has six (7) learning areas

  1. Internet ‘s International Jurisdiction
  2. Internet’s Content Use for Research
  3. Intellectual Property (IP) Laws
  4.  Privacy & Data Protection
  5. Legal aspects of a Research Agreements 
  6. 6- Service Level Agreements (SLA)
  7. 7- Introduction to Ethics of the Internet

Includes Specimen of Sample Contracts & Legal Documents

Benefits of CIRS™ Certification

Our flagship certification, CIRS™ (Certified Internet Research Specialist), is by far the only professional credential that meets this challenge.

Professional Credibility

An undertaking by the CIRS qualified research specialists ties you to abide by the Association's “Professional Code of Conduct” that gives its practitioners a higher level of credibility in their industry of research.

Industry Validation

Professional Certification in Internet Research is the most comprehensive study program recognized in the Online Research Industry. A CIRS Certification demonstrates your extraordinary skills and expertise in conducting a web search.

Professional Certification in Internet Research is the most comprehensive study program recognized in the Online Research Industry. A CIRS Certification demonstrates your extraordinary skills and expertise in conducting a web search.

Career Outlook

The future of the certified Internet Research Specialist (CIRS) is a bright one. Find out if getting your CIRS Certification is the right choice for you.

How good are your research abilities?
Try CIRS Online Exam 24/7

The CIRS Exam consists of 90 multiple-choice questions. The exam can be taken at any time and from any location with Internet connectivity. This is a closed book exam, therefore, we strictly prohibit the use of any reference material during the exam. In order to pass the CIRS Certification Exam students must provide correct answers score of at least 75% correct answers.

Save on your Certification

Become a "Associate Member" to save up to 20% on all purchases, online classes, and other services. Free webinars are available.


World's leading professional association of Internet Research Specialists - We deliver Knowledge, Education, Training, and Certification in the field of Professional Online Research. The AOFIRS is considered a major contributor in improving Web Search Skills and recognizes Online Research work as a full-time occupation for those that use the Internet as their primary source of information.

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