Google has made another small acquisition to help it continue building out its latest efforts in social apps. The search and Android giant has hired the team behind Kifi, a startup that was building extensions to collect and search links shared in social apps, as well as provide recommendations for ...
In late 2015, JR Oakes and his colleagues undertook an experiment to attempt to predict Google ranking for a given webpage using machine learning. What follows are their findings, which they wanted to share with the SEO community. Machine learning is quickly becoming an indispensable tool for many ...
Big changes are coming to Facebook Live. The social network will let broadcasts run for up to four hours – or even continuously in some cases. Plus, you can now hide reactions and comments, view livestreams in full-screen, and restrict who sees your broadcast. Here’s a quick roundup of all the ...
A startup aims to make doing research easier by mining publications for research products, protocols, and potential collaborators. A good reagent can be hard to find. It typically takes wading through journal articles and published protocols to determine how best to set up an experiment. But a new ...
Back in 2009, GeekWire co-founders Todd Bishop and John Cook took to the streets of Seattle and asked random passersby a simple question: What is the name of Microsoft’s search engine? At the time, the answer would have been Live Search, but as it turned out, nobody knew t...
  • Tuesday, 26 July 2016 08:24
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Struggling internet search engine Yahoo is bought out by US telecommunications giant Verizon in a deal worth $6.5 billion. The deal sees Verizon pay $US4.83 billion ($6.5 billion) for Yahoo's core business, excluding its successful Asian ventures - a 15 per cent stake in the Chinese online marketpl...
Keyword research involves so much more than just looking up search frequencies. Critical factors such as budget restrictions, competition levels, and business strategy must be considered in order to develop a results-driven search marketing plan. Rounding out our 3-part series on keyword research, ...
In part 2 of our 3-part series, today’s infographic details an essential element of keyword research: exploring conversations that are happening on the web. By combing through competitive and industry websites, relevant blog postings, and popular tag sites, new phrases are discovered and sear...
Thorough keyword research, done with the website’s goals in mind, is critical for a successful search marketing campaign. In part 1 of a short series dedicated to keyword research, today’s infographic explores the first—and arguably most important—step in the process: thinking like the custo...
Are you still performing competitor research like you did three, four, even five years ago? Are you crafting your (or your client’s) SEO plan the same way based on what you find? If so, then it’s time to update your strategy. The world of SEO has changed dramatically, and your competitive resear...

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