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Here we review and compare the Best Private Search Engines to help you decide the most secure search engine for useful search results:

Search Engines today have become so popular and ubiquitous that it is hard to imagine our lives without them. Google and Bing are household names and a staple of everyday Internet use. These engines allow you to instantly gain access to any information you desire, anytime and anywhere you want.

If current numbers are to be believed, then Google is enjoying a user base of nearly 4 billion worldwide. However, search engines like Google or Bing have gained quite a notoriety for themselves in recent years due to their dodgy privacy-violating tactics. They have drawn the ire of many users who are concerned with these engines tracking their online search activities.

When you enter your search query in Google, that particular query becomes a part of your online profile and search history. Although this helps Google provides its users with a more personalized experience, it invades your privacy. The more you use such tools, the more information about you is leaked into the big bad world of the Internet.

Best Private Search Engines

Fortunately, unbeknownst to many, there are several legitimate alternatives to Google and Bing that uphold their user’s privacy. Internet is populated with search engines that help you maintain your anonymity online while searching for answers to your queries.

In this article, we will look at some of the best private search engines one can use to browse online without worry. We came up with this list based on how convenient these engines were to use, and their competency in providing appropriate search results every time.

Frequently Asked Questions

Q #1) Do private search engines use their user’s data?

Answer: Yes, Private Search Engines use their user’s data, but only to deliver appropriate search results. Unlike Google or Bing, they do not trace or track your movements online.

Q #2) What are the types of private search engines?

Answer: Mainly, there are two types of private search engines.

First, there are those who act like actual search engines that crawl different websites and glean through information to get users the answers they seek, and the second type, which is also known as meta-search or proxy search engines. These engines act as a bridge between search engines like Google and its users.

Q #3) Are private search engines legal to use?

Answer: Yes! It is both safe and legal to use private search engines like Startpage or DuckDuckGo in the United States. However, they are banned from use in some countries.

Q #4) Why is Google tracking user data such a big deal?

Answer: Google tracking user data help make their services more convenient to users. However, some may argue this comes at the cost of intrusiveness that can be difficult to fathom at times.

For example, Google data tracking can result in your search history being exposed through targeted advertising. You may also be assaulted with pop-ups and embarrassing ads while using your system in public.

Q #5) Can you safely use Google with your browser’s incognito mode switched on?

Answer: Not necessarily as Google will use your data and track your movements online anyway. The only way to browse safely on Google is with the help of a VPN.

List Of Best Anonymous Search Engine

Here is the list of popular private search engine:

  1. Startpage
  2. DuckDuckGo
  3. searX
  4. Qwant
  5. Swisscows
  6. MetaGer
  7. Mojeek
  8. Disconnect Search
  9. Ecosia
  10. Wolfram Alpha

Comparison Of Some Top Secure Search Engine

 

NameBest ForRatingsFees
Startpage Un-profiled search results Star_rating_5_of_5 Free
DuckDuckGo No tracking search Star_rating_5_of_5 Free
SearX Decentralized Internet Surfing Star_rating_4_of_5 Free
Qwant Privacy Prioritizing Search Star_rating_4.5_of_5 Free
Swisscows Safe family friendly Search experience Star_rating_3.5_of_5 Free

 

Let us review these proxy search engines in detail below.

#1) Startpage

Best for un-profiled search results.

Startpage had a rocky beginning. Many dismissed it for sharing many similarities with Google. However, it has evolved into one of the best private search engine alternatives today. It abides by the promise of full-user privacy. It does not partake in selling or sharing your data.

It does away with third-party trackers or cookies that are normally found on other sites. You can safely use Startpage to browse the Internet in complete anonymity. It features a simple interface that can be customized according to your preference. You can switch between different colors and designs in a heartbeat.

Features:

  • Customizable search engine
  • No tracking of data
  • No Filter Bubble
  • Complete anonymous view

Verdict: Startpage with its simplistic interface and customizable design is aesthetically pleasing. It offers a beyond useful anonymous browsing experience that doesn’t track or share your data. Rest assured, your search queries aren’t being used to profile you online.

Price: Free

Website: Startpage


#2) DuckDuckGo

Best for no tracking search.

DuckDuckGo is undoubtedly one of the most popular private search engines on this list. It is a great engine to turn to if you are at all concerned with your queries being tracked. It has a very clean and user-friendly interface. You will find no ads here.

The engine comes with a browser extension, which you can employ to keep your online activity private. Perhaps its most compelling feature is called ‘Bangs’. You can instantly search for a particular query on another website within DuckDuckGo by simply typing a prefix.

Features:

  • Simple UI with no ads
  • Browser extension
  • No tracking or sharing of user data
  • Search for queries directly within another website from DuckDuckGo

Verdict: DuckDuckGo is a relatively more widely used secure search engine on this list. It provides users with an exceptional private browsing experience. The engine is simple to use and comes with a browser extension that makes anonymous browsing more convenient.

Price: Free

Website: DuckDuckGo

#3) searX

Best for decentralized Internet surfing.

While not as smooth as the former two engines on this list, searX is still an effective meta-search engine. It works to present the user with a decentralized outlook on the Internet. The search engine has a bare-minimum appeal, offering its users nothing but a giant search bar to enter their queries.

The engine also offers several great preferences and setting options, thus making it more flexible to use. It is also incredibly fast, providing you with appropriate results for your queries in an instant. You also get the option to customize this engine in order to host it on your server as your own personal search engine.

Features:

  • Complete user privacy
  • Proxy search
  • Open-source
  • Fully customizable

Verdict: searX is an open-source proxy search engine that is effective in providing an anonymous browsing experience to users who like to remain private. The fact that it can be customized to be used as one’s personal private engine is why it is so high on this list.

Price: Free

Website: searX


#4) Qwant

Best for privacy prioritizing search.

While not as smooth as the former two engines on this list, searX is still an effective meta-search engine. It works to present the user with a decentralized outlook on the Internet. The search engine has a bare-minimum appeal, offering its users nothing but a giant search bar to enter their queries.

The engine also offers several great preferences and setting options, thus making it more flexible to use. It is also incredibly fast, providing you with appropriate results for your queries in an instant. You also get the option to customize this engine in order to host it on your server as your own personal search engine.

Features:

  • Complete user privacy
  • Proxy search
  • Open-source
  • Fully customizable

Verdict: searX is an open-source proxy search engine that is effective in providing an anonymous browsing experience to users who like to remain private. The fact that it can be customized to be used as one’s personal private engine is why it is so high on this list.

Price: Free

Website: searX


#4) Qwant

Best for privacy prioritizing search.

Qwant is a full privacy prioritizing search engine that takes pride in not recording its user’s search queries or selling their personal details to advertisers. Originating in France, the search engine is graced with a clean, user-friendly interface.

The engine categorizes your results in three key categories, mainly news, social, and web. It also uses AI to provide its users with a dedicated music section that exists solely to help music lovers discover new songs and lyrics.

Scrolling below its search bar will present you with a section reserved for hot trends. Here you get instant access to current events happening in the world. There is also a Qwant Junior section dedicated to catering to children.

Features:

  • No tracking search
  • Dedicated music and children section
  • Categorizing search results automatically
  • Clean and simple UI

Verdict: Qwant is assisted in its offering of an intuitive search experience by an AI that simplifies the process by categorizing search results into different sections. It adheres to a strict no tracking policy, so you safely surf the Internet while remaining completely anonymous.

Prize: Free

Website: Qwant


#5) Swisscows

Best for a safe family-friendly search experience.

Swisscows provides users with an anonymous search engine that is designed to cater to families. Based in Switzerland, the engine works on servers based in its home region and does not employ cloud in its functioning.

It integrates seamlessly with your browser and can be easily set as your default browser page. The engine does not track your online searches or sell your data to advertisers. It also blocks all pornographic and sexual content, thus making it an ideal family search engine.

Features:

  • No tracking and sharing of data
  • Family-friendly content only
  • Seamlessly integrates with the browser
  • Set multiple regions and language preferences.

Verdict: Swisscows may not have the best interface, but it is still an effective search engine that protects your privacy while online. It allows you to search the web with customizable language and region preferences. We recommend this engine for families who don’t want their children accessing egregious content online.

Price: Free

Website: Swisscows


#6) MetaGer

Best for uncensored search engine.

MetaGer is the complete opposite of Swisscows while being similar in their service. They are both search engines that prioritize user privacy. However, while Swisscows blocks certain inappropriate content, MetaGer relishes being the provider of an unabashed uncensored search engine. MetaGer comes with a browser extension and can be used as your own default engine.

You can browse for anything with MetaGer and get instant access to it. They are a non-profit organization and stand to gain nothing by selling your private data. It provides unfiltered and unbiased search results as it ignores click-through rates. MetaGer also allows you to access maps and plan your routes without tracing your location.

Features:

  • Unbiased and unfiltered search engine
  • Browser extension available
  • Access maps without location tracking
  • Open-source

Verdict: MetaGer is strongly against censorship of any form and caters to users who share the same sentiment. It provides unfiltered, diverse results for your search queries in an instant. It seamlessly integrates with your browser, which allows you to easily set it up as your default search engine.

Prize: Free

Website: MetaGer


#7) Mojeek

Best for category-based search.

Mojeek is a unique search engine on this list. It values a user’s privacy and does not track or share user data. However, it does distinguish itself in one crucial way. It categorizes its user’s search preferences. Search results are classified into three key sections – web, images, and news. There is a fourth category that really makes this engine unique.

It allows you to narrow down your search results on the basis of emotions. You can engage in searches by clicking on an icon that each represents a different emotion. Based on these icons, you can look for results that emphasize laughter, sadness, anger, love, and amazement.

Features:

  • Private search
  • Classify search by news, web, and images
  • Classify search by 5 emotions
  • Set customized preferences

Verdict: Mojeek demands a try solely because of its new emotion-based search classification, which is currently in demo mode. Apart from this, it is a standard private search engine that allows users to enjoy an anonymous Internet browsing experience.

Price: Free

Website: Mojeek


#8) Disconnect Search

Best for meta-search engine.

Disconnect Search acts as a bridge between users and search engines like DuckDuckGo, Yahoo, and Bing. It provides a secure search experience by getting search results from third-party search engines but presenting them in a more secure manner.

So you can safely browse the Internet under the added cloud of anonymity. There is no tracking of your data or sharing of your data with advertisers. The engine is also very basic, with no unnecessary filters and setting options.

Disconnect Search also comes with a browser extension that allows you to block tracking sites and load pages faster.

Features:

  • Anonymous search experience
  • Proxy for search engines like Bing, Yahoo, and DuckDuckGo
  • Browser extension
  • Load pages faster

Verdict: Disconnect Search is a proxy search engine that reroutes search results from sites like DuckDuckGo, Bing, and Yahoo in the added cloak of anonymity. It blocks sites that track your data, loads pages faster, and allows you to view advertising requests pre-emptively in a bid to protect your privacy.

Price: Free

Website: Disconnect Search


#9) Ecosia

Best for eco-friendly private search engine.

Ecosia positions itself as an eco-friendly alternative to search engines, apart from being a private alternative to them as well. Unbeknownst to many, heavy search engine use can cause increased CO2 emissions. Powered by Bing, Ecosia presents a private search engine that uses its generated revenue to plant trees.

Apart from this unique premise, it stands strong as a powerful anonymous search engine. It doesn’t track your information or share it. It also doesn’t monitor your search queries for user profiling.

The engine also comes as a browser extension and a mobile app, both work in a similar fashion to uphold user privacy.

Features:

  • CO2 neutral search engine
  • Integrates with Chrome
  • Mobile app available
  • No tracking and sharing of data

Verdict: Ecosia takes an altruistic approach to the concept of search engine. It will entice environmental activists and other individuals who share the same values being served by this search engine. Apart from this, the engine works as a decent private search engine that is easy to use.

Price: Free

Website: Ecosia


#10) WolframAlpha

Best for Academia search engine.

When it comes to search engines, it doesn’t get any more unique than WolframAlpha. This is a private search engine that emphasizes academic search queries above anything else. Students and eager learners can come here to get appropriate results for their mathematical, scientific, cultural, or societal queries.

The search criterion is classified into four key sections, with further classification within these categories. The search engine can compute queries pertaining to Mathematics, Science and Technology, Society and Culture, and Everyday Life.

You can also upload images to find results pertaining to that image. It comes with a browser extension as well as a mobile app with customizable preferences.

Features:

  • Compute complex Academic search queries
  • Customizable search preferences and settings
  • Mobile app available
  • Upload images

Verdict: WolframAlpha is a great private search engine for students, educators, and anyone eager to learn. It can expertly compute complex equations and answer cultural queries without a hassle. Additionally, it also allows you to initiate a search by uploading an image. It is easy to use as both a mobile app as well as a desktop web page.

Price: Free, $4.75 annual Pro Plan, $7.99 annual Pro Premium Plan

Website: WolframAlpha


Conclusion

At a time when data breaches have destroyed lives and tanked businesses, the demand for privacy is at an all-time high. Internet is a blessing that can turn into a curse instantaneously if malicious characters online get access to your browsing data. As popular search engines like Google, Bing, and Yahoo fail at this, we must turn to other engines that do value their user’s privacy.

All the above-mentioned tools do just that while being easy to use and providing appropriate search results. You can browse anonymously knowing your search queries aren’t being logged or tracked by your search engine.

As for our recommendation, if you are looking for a search engine that has already garnered a decent amount of loyal user-base, then go for DuckDuckGo. For a more customized user experience with added benefits of private Internet surfing, we recommend Startpage.

Source: softwaretestinghelp.com

Categorized in Search Engine

The invisible Web, as the name suggests is the invisible part of the World Wide Web which either is not indexed on the search engine or is subjected to various access restrictions. The regular search engines cannot trace or track the content uploaded on the Invisible web which means not everyone can get access to it. Just in case you aren’t aware, the World Wide Web can be called the metaphor Ocean which further has different sections like Surface Web, Shallow Web, Deep Web, and Dark Web.

  • Surface Web includes the normal part of the Web which we browse and it includes the set of websites indexed by the automated search engines. Search engines can index and track all the content uploaded on the Surface Web and thus it is available for everyone. All the social networking websites, online shopping, etc comes under Surface Web.
  • Shallow Web is basically used by the developers and other IT people which includes the databases stored by the developers, servers, programming language, etc. It is actually the background of the web pages you and I browse.
  • Dark Web and Deep Web – These two are slightly different and combinedly make the term Invisible Web. All the information and content stored or uploaded on the Dark and Deep Web are hidden and are not accessible to everyone. The Deep Web includes personal content like online banking, email inboxes, cloud storage, etc which requires some kind of authorization to access.

Whereas the Dark Web actually refers to a set of anonymously hosted websites that are not indexed by the regular search engines. There are specific web browsers and search engines to access the deep web search engines and this is what we are going to learn in this post.

Invisible Web Search Engines / Deep Web Search Engines

1] The WWW Virtual Library

Started by Tim Berners Lee, the creator of the World Wide Web, the WWW Virtual Library is the oldest web catalog. It is actually a wide range catalog that compiles the key links of various web pages in different categories like Agriculture, Arts, Recreation, Education, etc. This virtual library lives on hundreds of different servers worldwide. Check it here.

1] USA.Gov

If you are looking for any information on US government services and programs you can check the USA.Gov. The website is very simple and comes with a user-friendly interface. Just use the search box to find what you are exactly looking for. It is very well organized as per the categories. Check USA.Gov here.

2] Elephind

This website is one of its kind as it showcases international historical newspapers. It includes 3,866,107 Newspapers and 4,345 Newspaper titles which is huge. Most of the newspapers shown on this website are on the deep web and are not indexed on Google or other traditional search engines. You will get the newspapers from the 17th Century too. You can either use the search bar to get a specific newspaper or can go through the newspaper archives. Check Elephind here.

4] Voice of the Shuttle

Voice of the Shuttle is an excellent resource for anyone interested in Humanities. It is a beautifully and perfectly curated collection of deep web content. The collection includes a wide range of categories right from Architecture to General Humanities, Literature to Legal studies, and a lot more. It has been listed in Forbes as the best of the Web directory in the Academic research category.  Check Voice of Shuttle here.

5] Ahmia

It is a Dark web search engine and you need to install the Tor web browser to use it. You won’t be able to open the links without the Tor browser. Ahima indexes the hidden content published on Tor. Check Ahmia here at https://ahmia.fi.

These were the five search engines to explore the Invisible Web or Deep web. 

Alternative Deep Search Engines to Explore the Invisible Web

[Source: This article was published in thewindowsclub.com By ShiwangiPeswani - Uploaded by the Association Member: Olivia Russell] 
Categorized in Deep Web

Google and Bing are not capable of searching for everything. These extremely deep search engines are required to explore the invisible web.

There are many areas on the internet that Google and Bing's web crawlers are unable to access, thus not everything on the internet will appear in a list of search results.

You'll need to use specialized search engines to explore the invisible web. Here are our top 12 search engines for conducting a comprehensive online search.

What is the Invisible Web, and How Does It Work?

Before we get started, let's clarify what the term "invisible web" means. Simply said, it is a phrase for internet information that doesn't show up in search results or web directories.

Although there is no official evidence, most experts agree that the invisible web is several times larger than the visible web. The numbers rapidly become mind-boggling when you consider that Google, Amazon, Microsoft, and Facebook alone store almost 1,200 petabytes.

The deep web and the dark web are two categories of material on the invisible web.

The Internet's Deep Layer

The deep web is made up of content that requires some type of authentication to access. Library databases, email inboxes, personal records (financial, academic, health, and legal), cloud storage drives, workplace intranets, and so on are examples.

You can access the information using a conventional web browser if you have the necessary credentials.

The Internet's Dark Side

The deep web is divided into two sections: the dark web and the deep web. To see the information, you will need a dedicated dark web browser (such as Tor). Because it is more anonymous than the ordinary web, it is frequently used for criminal operations including drug and weapon sales. You'll need to use a specialized invisible web search engine to explore the invisible web.

The Best Deep Web Search Engines

1. Pipl

Pipl describes itself as the largest people search engine in the world. Pipl, unlike Google, can search searchable databases, member directories, court records, and other deep internet search information to provide you with a full portrait of a person. 

2. DuckDuckGo

DuckDuckGo is the Internet privacy company for everyone who's had enough of hidden online tracking. DuckDuckGo is also well-known for being a private search engine for the visible web, but did you know it also has an onion site where you can browse the dark web?

Google is not the only search engine that has deeper web material. It finds its results by combining the results of more than 500 independent search tools. You may do a full online search using the standard DuckDuckGo engine and the. onion version.

The onion site can be found at http://3g2upl4pq6kufc4m.onion/.

3. The WWW Virtual Library

The WWW Virtual Library is the internet's earliest catalog. It was founded in 1991 by Tim Berners-Lee, the inventor of the World Wide Web.

Volunteers manually build the link list, resulting in a high-quality index of deep web information in dozens of areas.

4. The Wayback Machine

The Wayback Machine is a digital archive of the World Wide Web. It was founded by the Internet Archive, a nonprofit library based in San Francisco, California.

Regular search engines only provide results from the most up-to-date version of a website. The Wayback Machine, on the other hand, is unique. Its servers save copies of over 361 billion web pages, letting you search for content that is no longer viewable on the internet.

5. USA.gov

The amount of information available on USA.gov is astounding. It is a one-stop shop for all the public information you'll ever need about any federal agency, as well as state, local, and tribal governments.

You can also learn about government jobs, loans, grants, taxes, and more. Most of the content on the site will not be found on Google.

6. not Evil Dark Web

Check out notEvil Dark Web if you're seeking a dark web search engine. Because the site uses the. onion domain name, it cannot be accessed using a conventional web browser. Open a dark web browser like Tor and type hss3uro2hsxfogfq.onion into the address bar to load it.

It has access to a database of over 32 million dark websites, implying that if it exists, this search engine will most likely discover it.

7. Directory of Open Access Journals

The Directory of Open Access Journals is a deep internet search engine that indexes academic articles and provides access to them. The papers are free to anyone who wants them.

There are about 10,000 journals in the archive now, with 2.5 million articles covering a wide range of topics. Some of the information is accessible through Google Scholar, but we believe the DOAJ is a better research tool.

8. Wolfram Alpha

With Wolfram Alpha you get a computational web search engine, in other words, you can enjoy a deep web search engine that has a significant amount of data for you to take advantage of. The site has categories such as:

  • Mathematics
  • Step-by-step solutions
  • Words % Linguistics
  • Units and Measure
  • Chemistry
  • Date & Times
  • Art & Design
  • Music
  • Astronomy
  • Engineering
  • Food & Nutrition
  • Shopping
  • Earth Sciences and more!

Once you choose a topic, the site gives you so many options that you won´t know where to start. For example, let us say you choose Chemistry. In that category, you can either have the site give you chemical formulas, Chemical quantities, chemical solutions, functional groups, and the list keeps going.

9. Voice of the Shuttle

Voice of the Shuttle is a must-read for anyone interested in the humanities. Since its launch in 1994, the site has amassed one of the most amazing collections of vetted deep web content.

Over 70 pages of annotated links span topics ranging from architecture to philosophy.

10. Ahmia

Ahmia is the search engine for. onion domains on the Tor anonymity network. It is led by Juha Nurmi and is based in Finland. But there's a catch: it's one of the few dark web search engines that's also accessible on the public internet.

Of course, you won't be able to open any of the links or results unless you have the Tor browser installed on your computer. It is, however, a terrific way to get a taste of what is accessible on the dark web without exposing yourself to the risks that come with accessing it.

Except for these top ten Deep Search Engines to Explore the Invisible Web, there are other Search engines available to Explore the Invisible Web.
Categorized in Deep Web

Facebook allows search engines like Google to index your profile and publicly available information. But if you don’t want people to be able to look up your social profile outside of Facebook, you can choose to delist it. Here’s how.

First, head over to Facebook’s website using your Windows 10, Mac, or Linux desktop browser and sign in to your account.

Next, click the arrow in the top-right corner of the social network to reveal a dropdown menu, then select “Settings & Privacy.”

facebook website settings

Navigate to “Settings.”

settings menu facebook website

Select “Privacy” from the column on the left.

visit facebook privacy settings

Scroll down toward the bottom of the page, and under the “How people can find and contact you” section, you’ll find an option called “Do you want search engines outside of Facebook to link to your Profile?”

delist-facebook-profile-search-engine-settings.png

Click the blue “Edit” button located beside that option.

delist-facebook-profile-search-engine.png

Uncheck the box next to “Allow search engines outside of Facebook to link to your Profile.”

block-search-engines-from-linking-facebook-profile.png

In the following pop-up message, click “Turn Off.”

turn-off-search-engine-linking-facebook-profile.png

Finally, select the “Close” option to save your new preference.

block-search-engine-indexing-facebook-profile.png

That’s it. Now, Facebook will prevent search engines outside of the social network from linking your profile in their results.

Note: This setting will take at least a few weeks to come into effect. Even after Facebook processes the request on its end, your information and profile link will continue to exist in search engines’ cache and will surface in search results. Once Facebook relays the updated preference to sites such as Google, Yahoo, and Bing, they will take some additional time to reflect the changes.

In addition, while search engines will no longer be able to directly link your profile in results, they can crawl your publicly available information, like posts and your full name. Due to this loophole, anyone with the right keywords can still locate your Facebook profile through search engines.

 [Source: This article was published in howtogeek.com By Shubham - Uploaded by the Association Member: Clara Johnson]
Categorized in Internet Privacy

The news of Google’s recent firing of Timnit Gebru has taken the online world by storm. Gebru was the lead researcher for Gender Shades, a project that “evaluates the accuracy of AI-powered gender classification products.” In other words, her work was to see if artificial intelligence and machine learning could correctly predict a person’s gender, based on a photo of their face. And for the most part, it did.

Google, Microsoft, and the other big tech companies are investing a lot in machine learning and artificial intelligence. It’s improving search engine performance quite a bit.

Self-Updating Algorithms

thisisengineering raeng

Google engineers used to have to roll out big and little algorithm updates manually. But now, artificial intelligence capabilities empower the algorithm to update itself.

Enter Rankbrain.

Rankbrain is Google’s machine learning algorithm. Based on changes in all of the hundreds of contextual variables Google reads, the algorithm changes itself based on the shifts in the search landscape.

Of the trillions of queries, Google sees every year, 15 percent of them are entirely new. New words and phrases get created. The world is a vast place, so new songs, movies, books, political events, social trends, people, products, and ideas surface every year.

Rankbrain has the ability to read the contextual clues and serve users relevant results based on those clues.

Consider the following example. You just performed a search query with the words “orange soda”. This happens to represent all of the following things; A new, imaginary show entitled Orange Soda just came out on Netflix, The drink Orange Soda is gaining in popularity, There’s a restaurant in your city named Orange Soda, and There’s a town in Illinois called Orange Soda.

Which should Google show you information for? RankBrain is going to calculate the variables to see which contextual data points to emphasize. In our first example, you’re on your laptop in your house, logged into your Google Chrome account. It’s 8:30 pm, and you just searched for TV shows to watch. Based on all of these clues, Google’s going to guess that you’re looking up the new show. It will give you search results accordingly.

In another example, you just left work at 5 pm. Then you used voice search on your phone to ask, “What time does Orange Soda close?” Given these factors and the fact that you’re only 2 miles from the Orange Soda restaurant, Google will serve up results about the restaurant, and not the TV show or drink.

Similarly, if you Google, “directions to orange soda” or “orange soda in bulk”, those keyword phrases will indicate which search results in Google needs to show you.

Natural Language Processing

In the examples above, a person would instantly understand what’s being said by the context. Search engines are still learning this.

Even with contextual clues, search engines often struggle. The most recent search engine advances use analytics feedback and voice search data to train themselves on what people mean.

Voice search has been increasing steadily over the past few years. This gives Google and Bing larger data sets to train their machine learning models on. It gives the search engines practice with responding to human language phrases like, “What time is it in Miami?” and “Is there a lot of traffic on the I-5 right now?”

As the “natural language” database expands, search engines know how to better respond to these types of queries. This is because people speak differently than they write, and user feedback trains the models.

Customer journey analytics techniques enable the software to react to people’s choices. Oftentimes a user’s intent doesn’t become clear until after a series of different strings, which helps to train the search engine on what people mean. For example, when users search a general string like, “seafood restaurants”, they may not like the results that they see.

If the search results are unsatisfactory, they may follow up with searches like, “seafood restaurants near me” or “restaurants with clam chowder near me”.

thisisengineering-raeng1.jpg

It’s these sequences of human language queries that give the search engines the data they need. After 100 times of seeing the search phrase “seafood restaurants” result in a subsequent search of “restaurants with clam chowder near me”, they will start to show one as an autosuggest phrase for the other.

And perhaps they will even start to show similar search results for both because user data has indicated that the underlying search intent is the same, even if the wording is completely different.

The real-time, context-based nature of communication is what makes search technology so difficult, complex, and fascinating.

One of the biggest machine learning challenges in search right now is figuring out this “natural language processing”.

Images and Multimedia

Despite the advances that projects like Gender Shades bring, search engines still struggle to read images and other non-text media formats like video and audio. Computers still can’t consistently recognize images anywhere close to the level that humans can, and video is even more difficult for them to understand.

If and when artificial intelligence capabilities improve to a level comparable to the human brain, then the search engines can incorporate multimedia more fully into their search results.

Until then, the written word will continue to dominate search platforms.

[Source: This article was published in innotechtoday.com By Garit Boothe - Uploaded by the Association Member: Anna K. Sasaki] 
Categorized in Internet Technology

Ecosia does more than an average search engine. With each click, you can plant a tree and save Earth. Here are the reasons to start using it today.

Although Ecosia is not one of the oldest search engines on the internet, it’s certainly old enough to persist and improve. This Berlin-based search engine has even made a name for itself in recent years.

Sure, Google is considered the top-dog among web browsers, but it doesn’t do everything, nor does it protect your privacy. On the contrary, Ecosia offers several things that no other browser has.

It might be time to switch to Ecosia, especially if you care about the environment. Here are ten reasons why you should use Ecosia rather than putting more money in Google’s wallet:

1. Ecosia Plants Trees as You Surf the Internet

Like other search engines, Ecosia generates revenue from the clicks on advertisements that appear beside and above the search results. Each search query also has a fixed rate.

What makes Ecosia different from Google, Bing, and DuckDuckGo is that Ecosia uses 80 percent of its revenue to plant trees.

One of the goals of this not-for-profit search engine is to fight climate change. That is why for every 45 searches that you do in Ecosia, they will plant a tree where people need them most.

They only work with tree-planting partners who use various trees that are native to the area to create a biodiverse forest. Ecosia also ensures that the site is protected after the trees are planted, unlike other organizations.

2. You Can Reduce Your Digital Carbon Footprint

Data centers use a lot of energy to send you results. The carbon footprint generated and released into the atmosphere is usually around 0.2 grams of carbon per search query.

Internet Live Stats reported that Google processes over 1.2 trillion searches per year, which would result in 240 billion grams of carbon a year.

You can fight against the climate crisis by reducing your digital carbon footprint with Ecosia. They built their own solar plants in Germany to power their servers using 100% renewable energy so that every search will be carbon-free.

Moreover, each tree that they plant from your 45 search queries will remove 50 kilograms of carbon in the atmosphere in its whole lifetime. It means that each search would have a carbon footprint of negative 1.1 kilograms.

3. It’s Completely Free and Offers the Same Browsing Experience

Like other search engines, Ecosia is free. It also works the same way, so you won’t have a hard time using it. They partnered with Microsoft’s search engine Bing so you’ll see the same reliable results, images, news, and maps.

The only difference is that Ecosia puts a green leaf or fossil fuel icon beside some of the websites in the search results to help you make better decisions. The former symbol signifies that the website or organization is planet-friendly, while the latter would mean that they are one of the world’s biggest polluters.

4. Ecosia Is Available on Mobile Devices

This browser extension has also made its way to mobile devices, as more people are making the switch to greener internet usage. Ecosia even became a default search option for iOS phones.

Apple users alone generated enough ad revenue to plant over seven million trees in 2020. Meanwhile, Ecosia recorded over five million downloads on Google Play Store.

It has several nifty features on the mobile app, such as Safe Browsing, Quick Search, Adblock, Autofill, Add Cards, and Save Passwords. Like other mobile web browsers, it has tabs, incognito mode, bookmarks, history, downloads, and more. Results also load faster than other mobile search engines.

5. Ecosia Is a Privacy-Friendly Search Engine

Unlike Google, which collects your data and uses it in more ways than you can imagine, Ecosia is a privacy-friendly search engine. They don’t store your searches for more than a week, nor do they create personal profiles based on your data.

While Ecosia uses a tracking tool to collect a small amount of data to optimize their services, they don’t use any external or third parties. This way, they can prevent others from accessing your searches and using the data. But if you don’t want to be tracked by Ecosia, you can use their “Do Not Track” feature.

6. They Won’t Sell Your Data to Advertisers

Each of your search queries in Ecosia is securely encrypted to protect you from potential eavesdroppers. Ecosia ensures that nobody between you, them, and services directly involved can spy on your searches.

Also, you can rest easy that the little data they collect to improve their services won’t be sold to any advertisers.

7. Transparent Financial Reports

Ecosia knows that transparency is essential to earn your trust, so they publish their monthly financial reports in full online. Since they pledged 80 percent of their profit to plant trees, they also make sure to be transparent with the budgeting.

The report shows how much they spend on their tree planting project, so you can check whether they fulfilled their promise. You can also see how much money Ecosia generated from your searches and how much they used for marketing and employee salaries.

8. You Can Create Sustainable Jobs

As you continue to use Ecosia and help them earn more profit, you’ll also help Ecosia support more tree planting projects in different countries. This would create more sustainable jobs, which would employ people and help them earn income.

In one of their tree-planting projects in Madagascar, Ecosia hired 160 full-time employees to plant mangroves on the island. They also employed firefighters in Brazil to protect existing forest patches.

9. Help Protect Endangered Animal Habitats

With the money that Ecosia makes from your search queries, they can restore forest corridors in Uganda, replace trees that have been illegally cut on Sumatra, and connect existing forest patches in Madagascar.

These areas are home to endangered animals such as chimpanzees, orangutans, lemurs, and more. Planting more trees would support these animals and provide them with shelter and a source of food and water.

10. They Gamified Searching, Which Makes it Fun

Ecosia gamified their web browser by adding a search counter on the top right of their display. That way, you can track your impact and see how many trees you’ve planted.

This feature makes internet browsing amusing and even teases your gamer instincts to push the numbers as high as possible. It’s fun to watch it go up and can even be addicting.

Save the Earth While Searching the Web

Like any other web browsers, you can search for keywords and keyphrases in Ecosia. But there is more to it than just surfing the web since you can save the Earth and support good causes with each click.

Use Ecosia and make it your default search engine now so you can contribute to a greener Earth.

[Source: This article was published in makeuseof.com By Emma Collins - Uploaded by the Association Member: Issac Avila]
Categorized in Search Engine

Ecosia is a search engine that promotes privacy first and plants trees around the world, and with Mondays updates, it is now available as a default search engine setting on iOS, iPadOS, and macOS.

Ecosia uses their income from search ads to fund planting trees around the world in harsh environments. The search engine doesn't track users, encrypts searches, and anonymizes data within a week of it being created.

The ad revenue generated from Apple users alone have planted over seven million trees in 2020, and now you can do more by making it the default search engine. The website shows over 115 million trees have been planted as a result of search revenue so far.

Users can customize what data is gathered by using the Safari browser extension or altering settings on the website, which creates a cookie to store those settings. Ecosia uses keyword searches rather than building user-data profiles and hyper-targeting. The company also makes its earnings reports public to show exactly where finances are being distributed.

Browsers that can be set to default in Safari settings:

  • Google
  • Yahoo
  • Bing
  • DuckDuckGo
  • Ecosia

When a default search engine is set, it will replace Google everywhere web search occurs on the device within the OS except when using Siri. Spotlight search will pull data from everywhere on the device or use the default search engine to surface web results. When asking Siri for information it will search Google using a random identifier so Google doesn't know its you.

Set Ecosia as your default browser on iOS and iPadOS by navigating to Settings, scroll to Safari, and select Search Engine. On macOS set the default search engine from Safari settings.

Users who wish to set Ecosia as their default must update to iOS 14.3, iPadOS 14.3 or macOS 11.1 to do so.

Even as Apple adds competitors to Google to its platform, it appears as if Apple itself is preparing an in-house search engine. While web crawlers used by Apple could be related to bolstering Siri results, it could also indicate a larger project for Apple's search engine.

[Source: This article was published in appleinsider.com By Wesley Hilliard - Uploaded by the Association Member: Barbara larson]

Categorized in Search Engine

The Financial Times says Apple has likely been working for some time on its own search engine in a bid to steal quota from Google, which in many countries has market shares of over 90%, giving it an alternative as its arrangements with the Mountain View company to make its search engine the default option on Apple devices comes under antitrust scrutiny, and backed by the idea of a search option that respects user privacy.

The latest version of the iPhone operating system, iOS 14, displays its own search results by linking directly to web pages when the user types in queries. Add to the equation the hiring, two years ago, of Google’s executive John Giannandrea, and heavy activity recently of the company’s search agent, Applebot, so it could be the rumors, in the midst of an extremely secretive company like Apple, could be well-founded.

Apple has long been committed to privacy as a fundamental human right and as one its products’ differential value. On numerous occasions, CEO Tim Cook has declared his commitment to privacy, attacking what he calls “the industrial data complex”, without specifically mentioning companies such as Google, Facebook and other data brokers, and placing provocative advertisements at industry conventions such as the Las Vegas CES, as well as going so far as to challenge the FBI itself by refusing to provide a back door to obtain information from its devices when investigating terrorism and other major crimes.

What chance would an Apple search engine have in an environment monopolized by Google? Creating a search engine is an extremely complex task: in addition to generating a huge database with an updated copy of all the pages to be indexed, something Google has been constantly innovating for more than 20 years, it is necessary to create an algorithm that develops the concept of relevance. In this case, Google has already been moving away for some time from its original algorithms — which above all, valued social components such as inbound links — to criteria based on the quality of information and the use of machine learning to try to understand what users are really looking for, but undoubtedly has also travelled more road and accumulated data than anyone in the industry.

On the other hand, and in spite of Google’s efforts to offer greater transparency, many people are suspicious of the amount of information the company has about them as a result not only of the use of its search tools, but of others, such as its email, documents, maps, etc.

In previous attempts to compete with Google products, Apple has experienced difficult moments, for example, the disastrous launch of Apple Maps, which led to the departure from the company of one of its vice presidents, Scott Forstall. After that episode, the company’s mapping product was significantly improved with successive redesigns, and it has positioned itself as the third most used mapping application after Google Maps and Waze. However, we should remember that we are talking about a product conditioned by the use of Apple devices, which in many countries is relatively limited, something that would not necessarily be the case with a search engine.

A search engine that respects user privacy could be attractive to a significant part of the market. However, we are talking about deeply rooted use that depends fundamentally on the quality of the results obtained with its use. It could be argued that Google is capable of providing users with better results precisely because of the information it has about us, which wouldn’t apply to Apple. And although the rise of Google in the late 1990s clearly demonstrated the scarce value of loyalty in this area, there is no doubt that it would be difficult to beat the incumbent precisely in the area that it considers the most strategic and definitive.

That said, were Apple to launch its own search engine and take on a giant like Google, there would be huge interest in watching the ensuing fight.

[Source: This article was published in forbes.com By Enrique Dans - Uploaded by the Association Member: Anthony Frank]

Categorized in Search Engine

Tons of video search engines are out there to help you find the perfect video – or create your own. Here’s a list of the 10 best.

Video content is super popular today.

In fact, internet users spend an average of 6 hours and 48 minutes watching videos per week.

That’s a 59% increase since 2016!

What’s more, users spend on average 2.6x more time on pages with video than without.

So, why not spice up your blog with engaging, relevant videos?

The good news is there are tons of search engines you can use to find the perfect video to use in your blog or inspire you to create your own.

Here’s a list of the 10 best ones out there.

10 Video Search Engines You Should Use to Find Excellent Video Content

We all know about Google and YouTube, but have you ever heard of video search engines like Dailymotion and Metacafe?

These video search engines are gold when you learn to use them.

Read on below to find a mix of familiar and new video search engines.

1. Google

We can’t leave Google out, although everyone online knows about it. It’s just too big and popular to scratch from our list.

So, what’s special about Google videos?

You can search for practically any video on Google using the Videos search bar.

First, type in your keyword on Google.

google search

Then, click Videos.

google video

Voila! You get tons of videos based on the keyword you used. It’s that simple.

2. YouTube

YouTube is the second most-visited site in the world (next to Google).

And it’s no wonder, since over 500 hours of video are uploaded on YouTube per minute!

Here’s an example of a search on YouTube for “white strawberries.”

youtube-white-strawberrie.png

If you’re feeling uninspired for your next video, head over to YouTube and type in a rare keyword.

Chances are, you’ll find a unique video on it.

3. Bing

If you’re like a ton of other people, you think of Bing as a search engine “living in the shadow of Google.”

But Bing isn’t inferior to Google, it’s just different.

For example, there’s its video platform.

Here are three amazing things you didn’t know about Bing videos:

  • They’re optimized for mobile usage.
  • They play directly from the website.
  • You can easily find paid video content.

Finding inspiring videos on Bing is super easy.

Simply type your keyword into the search engine and select Videos.

bing-how-to-make-slilme.png

4. Dailymotion

Dailymotion is a platform with millions of videos.

Right on its homepage, you can watch trending videos on the latest news, entertainment, music, and sports.

dailymotion.png

Looking for something specific?

Head over to the search bar on the right-hand corner and type in your keyword.

dailymotion-search-bar.png

You can even create a personal library with all your favorite videos on the platform.

5. DuckDuckGo

If privacy is important to you and you don’t like the idea of everything you do online being recorded, you should use DuckDuckGo.

DuckDuckGo does three things for you:

  • Blocks trackers.
  • Allows you to search privately.
  • Gives you secure connections.

 duckduckgo-5e90e0dab26c9.png

Using the search engine is super easy because of its simple interface.

If you’re looking for videos, simply type in your keyword into the search field and click Videos.

duckduckgo-how-to-cut-onions-.png

Another fun thing you can do is run a search based on different countries.

duckduckgo-multiple-country-search-.png

You’ll be thrilled to find out that selecting a different country gives you different video results!

For example, here are the top videos for the keyword “content marketing” in the U.S.

duckduckgo-video-search-usa.png

Now, select another country. Say, Argentina. This is what you get.

duckduckgo-video-search-argentina.png

6. Yahoo

Remember Yahoo?

Well, considering Yahoo’s search engine market share is under 2% market globally, you aren’t alone if you don’t.

However, just like other search engines, Yahoo makes it super easy to browse through tons of videos.

What’s interesting is that although Bing powers Yahoo’s search results, you won’t get the same video results if you enter the same keyword on both platforms.

Let’s take a look.

Here’s “marketing tips” on Yahoo.

yahoo-videos.png

And here’s “marketing tips” on Bing.

bing-video-search-marketing-tips.png

Since searching both Yahoo and Bing will give you different results, they’re each worth trying if you want to find some hidden gems.

7. Metacafe

Metacafe is the place to go to find fun, unusual videos.
metacafe.png

It offers a ton of categories to choose from including art animation, comedy, entertainment, how-to, fashion, and more.

You can also search for popular or trending videos using the search bar at the top of the page.

If you’re suffering from a creative block and you need inspiration, Metacafe is an excellent video search engine to visit.

8. Ask

Ask once used to be a popular competitor to search engines like Google and Yahoo.

Today, it’s known as a question and answer site.

But you can still search for videos on Ask.

Simply type your keyword in the search box and click Videos.

ask-.png

When you search for videos on Ask, you’ll get results straight from YouTube.

But again, you won’t get the same results as using the same keyword on YouTube.

9. Yandex

Yandex is the the Google of Russia.

It’s a massive search engine offering mail, maps, a browser, translation, images, and more.

Of course, Yandex also has a video search bar.
yandex-.png

10. Swisscows

Swisscows is a search engine that bills itself as “family-friendly.”

It also offers a unique promise to users: it doesn’t collect or store any user data.

Aside from music, images, and web content, Swisscows has a wide range of videos to choose from.

swisscows.png

How to Find Amazing Videos for Your Content

Yes, video is extremely popular today.

Internet users prefer watching video over reading long blocks of text.

In fact, 85% of U.S. internet users watch online video content each month.

But creating videos isn’t easy.

There are days when you simply lack inspiration and need a breath of fresh air to get your creative juices going.

When this happens, make sure to visit the top video search engines on the web.

[Source: This article was published in searchenginejournal.com By Julia McCoy - Uploaded by the Association Member: Issac Avila]

Categorized in Search Engine

A new study has shown that although they may protect your personal data, independent search engines display a lot more misinformation related to vaccines than internet giants, such as Google.

In 2019, the World Health Organization (Geneva, Switzerland) listed vaccine hesitancy as one of the top 10 threats to global health. The internet plays a huge role in this rise in negative attitudes towards vaccinations as misinformation continues to be published and widely spread, with many taking what they read online as fact.

Determined to fully evaluate the role of search engines in spreading this misinformation, an international research group conducted a study to monitor the amount of anti-vaccination resources returned in searches in different search engines.

Internet companies tracking and storing user’s personal data and monitoring their online behavior has left many internet users wary of internet giants and turning, instead, to independent search engines. The study, published in Frontiers in Medicine, focused on how the search engines’ approach to data privacy may impact the quality of scientific results.

“A recent report showed that (50%) of people in the UK would not take a Coronavirus vaccine if it was available. This is frightening – and this study perhaps gives some indication as to why this is happening,” remarked lead author Pietro Ghezzi (Brighton & Sussex Medical School, UK).

The researchers searched for the term “vaccines autism” in a variety of different search engines in English, Spanish, Italian and French. For each search the Chrome browser was cleared of cookies and previous search history. They then analyzed the first 30 results from all searches.

Vaccines being linked to autism is a concept inherited from a now discredited study published in 1998, linking the MMR vaccine to the development of autism. Despite the fact that countless studies have since been published since disproving the theory, the flawed findings are still shared as if fact by many.

The researchers discovered that alternative, independent search engines (Duckduckgo, Ecosia, Qwant, Swisscows, and Mojeek) and other commercial engines (Bing and Yahoo) display more anti-vaccination websites (10-53%) in the first 30 results than Google (0%).

Furthermore, some localized versions of Google (English-UK, Italian and Spanish) also returned up to 10% more anti-vaccination resources than the google.com (English-US).

“There are two main messages here,” Ghezzi summarized. “One is to the Internet giants, who are becoming more responsible in terms of avoiding misinformation, but need to build trust with users regarding privacy because of their use of personal data; and the other is to the alternative search engines, who could be responsible for spreading misinformation on vaccines, unless they become better in their role as information gatekeepers. This suggests that quality of the information provided, not just privacy, should be regulated.”

The researchers concluded that search engines should be developing tools to test search engines from the perspective of information quality, particularly with health-related webpages, before they can be deemed trustworthy providers of public health information.

[Source: This article was published in biotechniques.com - Uploaded by the Association Member: Eric Beaudoin]

Categorized in Internet Search
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