Thursday, 20 July 2023 07:32

Discover the Power of an eCommerce B2B Platform for Your Business

By  Mashum Mullah

In recent years, having an eCommerce B2B platform has become increasingly important as more businesses shift their operations online. With so many options available, choosing the right platform for your business can be challenging. In this article, we'll look at the ten best eCommerce B2B platforms.

The rise of eCommerce has transformed how businesses operate, especially in the B2B sector. While brick-and-mortar stores have been the traditional way of doing business, it's becoming increasingly important for them to have an online presence, mainly through a B2B eCommerce platform. 

Reach a wider audience.

A B2B eCommerce platform can help your brick-and-mortar store reach a wider audience. This is a significant market that your business can tap into by having an online presence. With an eCommerce platform, you can reach customers who cannot visit your physical store, whether due to geographical distance or time constraints.

Moving your retail store online can bring several benefits, including expanded reach and customer base, increased sales and revenue, reduced overhead costs, and improved customer experience. It can also provide valuable data insights and enable you to stay competitive in a rapidly evolving digital landscape.

Streamline your sales process.

A B2B eCommerce platform can streamline your sales process and make it more efficient. With an eCommerce platform, your customers can place orders online, saving time and reducing the risk of errors. This can also free up your sales team to focus on tasks like building customer relationships and generating new leads.

Increase customer satisfaction

A B2B eCommerce platform can also help increase customer satisfaction. According to a survey by Accenture, 80% of B2B customers expect the same buying experience as B2C customers. This means that your customers expect a seamless and user-friendly online experience when placing orders. With an eCommerce platform, you can provide your customers with a convenient and hassle-free way of ordering products, leading to higher customer satisfaction and loyalty.

Gain insights into customer behavior.

A B2B eCommerce platform can also provide valuable insights into customer behavior. By tracking customer interactions with your website, you can gain insights into their preferences, purchasing patterns, and needs. This can help you tailor your products and services to meet their needs and increase customer retention.

Stay competitive

Finally, having a B2B eCommerce platform can help you stay competitive in an increasingly digital world. If your business doesn't have an online presence, you may miss out on potential customers. By having an eCommerce platform, you can stay competitive and meet your customers' expectations.

Discover the Power of an eCommerce B2B Platform for Your Business

Shopify Plus

Shopify Plus is a scalable and customizable platform for B2B eCommerce businesses. It offers features such as multi-channel selling, flexible pricing and discounts, and integrations with a range of third-party tools. 

BigCommerce B2B Edition

BigCommerce B2B Edition is a platform designed for scaling B2B e-commerce businesses. It offers features such as custom pricing, quoting and purchasing workflows, and integrations with popular B2B tools. 

Adobe Commerce

Adobe Commerce offers a range of features for e-commerce businesses, including customizable storefronts, flexible product catalogs, and integrated marketing tools. Its robust analytics and reporting capabilities help businesses make data-driven decisions, while its scalable architecture allows for growth and expansion.

OroCommerce

OroCommerce provides a range of features specifically designed for B2B eCommerce stores, including personalized pricing and catalogs, streamlined purchasing processes, and flexible workflows. Its robust reporting and analytics capabilities help businesses make data-driven decisions, while its open-source architecture allows for easy customization and integration with third-party tools.

Salesforce B2B Commerce

As of 2023, Salesforce B2B Commerce offers advanced personalization features, flexible pricing and discounting options, and streamlined purchasing processes. Its AI-powered analytics and reporting capabilities help businesses make data-driven decisions, while its integrated marketing tools and multi-channel selling capabilities drive growth and improve the customer experience.

Episerver B2B Commerce Cloud

Episerver B2B Commerce Cloud's latest features for eCommerce stores include enhanced search capabilities, personalized product recommendations, and streamlined checkout processes. These updates aim to improve the overall customer experience and increase sales for businesses.

Sana Commerce

Sana Commerce offers integrations with a variety of ERP systems, including Microsoft Dynamics, SAP, and Sage. It also integrates with popular eCommerce platforms like Adobe and Shopify, as well as payment gateways and shipping providers. These integrations help businesses streamline their operations and improve the customer experience.

TrueCommerce Nexternal

TrueCommerce Nexternal integrates with a range of third-party tools, including payment gateways, shipping providers, and marketing automation platforms. It also offers integrations with popular accounting and ERP systems like QuickBooks and NetSuite. 

Zoey Commerce

As of 2023, Zoey Commerce offers a range of e-commerce features, including drag-and-drop design tools, flexible product catalogs, and customizable pricing and discounting options. It also includes advanced order management and shipping capabilities, as well as integrations with popular payment gateways and shipping providers.

To summarize

Choosing the right eCommerce B2B platform is crucial for the success of your business. As mentioned earlier, the platforms offer a range of features and integrations to help you grow your business. Still, choosing a platform that aligns with your business goals, target audience, and budget is crucial.

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