Monday, 04 February 2019 15:51

Children accessing inappropriate content and identity theft: survey uncovers top online concerns of Kiwis

By  [This article is originally published in cio.co.nz written by Divina Paredes]

[This article is originally published in cio.co.nz written by Divina Paredes - Uploaded by AIRS Member: Jason bourne] 

Despite these, 9 out of 10 Kiwis think the benefits of the internet outweigh its drawbacks

94 percent of people are concerned about the security of personal data but many are not taking appropriate steps to protect themselves online 

Andrew Cushen, InternetNZ

A new survey commissioned by InternetNZ shows 93 percent of Kiwis use the internet once a day or more.

The main benefit, cited by 83 percent of respondents, is the accessibility to information.

But this access to data also has its downsides, according to the research conducted by Colmar Brunton.

Concerns about young children accessing inappropriate content online, the security of personal data and cyber bullying, online crime and identity theft have emerged as top concerns for those going online. 

internet_4_concerns Children accessing inappropriate content and identity theft: survey uncovers top online concerns of Kiwis

Despite this, 9 out of 10 Kiwis think the benefits of the internet outweigh its drawbacks.

This is up from 88 per cent in 2016 and 89 per cent in 2017, according to InternetNZ.

The research shows safety and trust online is a key theme, topping New Zealanders’ lists of concerns.

“94 per cent of people are concerned about the security of personal data but many are not taking appropriate steps to protect themselves online,” says Andrew Cushen, InternetNZ outreach and engagement director.

andrew_cushen Children accessing inappropriate content and identity theft: survey uncovers top online concerns of Kiwis

Only a third of people are using two-factor or multi-factor authentication on their accounts. Meanwhile, less than half of respondents are regularly backing up their content.

“These are numbers that we must try to improve in order for New Zealanders to be safe online. We all need to take personal responsibility for our safety on the internet," says Cushen. 

Meanwhile, the ability to work from home has emerged as the fourth key benefit of the internet.

internet_3_benefits Children accessing inappropriate content and identity theft: survey uncovers top online concerns of Kiwis

The survey found nearly half of respondents (49 per cent) work from home as well as their workplace. 

internet_5_1 Children accessing inappropriate content and identity theft: survey uncovers top online concerns of Kiwis

"As more and more of our lives are spent on the internet — being able to access information online has now become a necessity. This is why it’s so important that we continue to try and close digital divides in New Zealand,” says Cushen.

“Every New Zealander deserves the opportunity to harness the power of the internet."    

internet_1_1 Children accessing inappropriate content and identity theft: survey uncovers top online concerns of Kiwis

InternetNZ says it will continue to fund this research each year to demonstrate what people think today, and how their thinking changes over time.

internet_2_1 Children accessing inappropriate content and identity theft: survey uncovers top online concerns of Kiwis

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