The variables that drive performance for LSA extend beyond the prominence, relevance and proximity factors we have built strategies for. We are in the midst of a transformation in local advertising. Google has a new form of trusted answers that are revealed through a unique and compelling sponsored ...
Popular search engines and browsers do a great job at finding and browsing content on the web, but can do a better job at protecting your privacy while doing so. With your data being the digital currency of our times, websites, advertisers, browsers, and search engines track your behavior on the web...
Ever Google search for your own name? Even if you haven’t, there’s a good chance that a friend, family member or potential employer will at some point. And when they do, do you know everything that they’ll find? Google is chock full of personal information you may not always want public. Wheth...
DuckDuckGo, the privacy-focused search engine, announced that August 2020 ended in over 2 billion total searches via its search platform. While Google remains the most popular search engine, DuckDuckGo has gained a great deal of traction in recent months as more and more users have begun to value th...
Learn key insights that will help you understand how the algorithms of Instagram, YouTube, TikTok, Twitter, and Facebook work. Here’s an old question that gets asked every year: How do social media algorithms work? But, you can often uncover strategic insights by looking at an old question like th...
Mozilla Firefox commonly called Firefox is free to use web-browser developed by the Mozilla Foundation along with its subsidiary, the Mozilla Corporation. The web browser remembers all the pages you have visited, files you have downloaded and more. This information is known as the history of the Moz...
Google accounts for nearly 96% of the market share of serps globally, in line with Statista. They’re adopted by far, Bing (2.7%) and Yahoo! (1.14%). Though they’re complicated serps, a few of their strategies are related to people who Archie started utilizing 30 years in the past, which is take...
Google has launched a new update in its Search Term report data explanations. Users are reporting that they are witnessing some not clear warning in their accounts alert section. If you click on the option of Learn More then you will be redirected on a Google support article about Search Terms. The ...
Welcome to TNW Basics, a collection of tips, guides, and advice on how to easily get the most out of your gadgets, apps, and other stuff. Stock photos have become a homestead of content creation, but finding the right image can be a hassle — and sometimes a legal liability. Well, you’ll be deli...
Google is bringing a new feature to its popular search engine. Its system will have a ‘Fact Check’ label on its image search results to verify the visual content, starting from today. The Fact Check label can be found on the image thumbnails in the image search category and will search as a ver...
Search Console Insights uses both Search Console and Google Analytics data in one view After being under the radar for a couple of months, Google has confirmed the new Google Search Console Insights. Search Console Insights is a new view of your data specifically “tailored for content creators a...
Google gives a beginner-friendly explanation of how it improves search results in a new video published to the company’s YouTube channel. How does Google improve Search? In this video, a look at how we research, test, experiment and seek scalable solutions, if issues arise: https://youtube.com/w...
You know that Google Search on some browsers can now highlight text and even scroll down to the portion of the page with the text from the search results page to your web page. Well, now it seems to also work not just in web searches featured snippets but also in Google Image search. Glenn Gabe no...
Google suffered a glitch that negatively impacted search quality. This was not an update. It was a mistake of some kind. Google’s search algorithm suffered an unprecedented glitch that affected search results. Many in the search community believed it was an update. The disruption in Google searc...
Some users still get Edge crashes with Google as the default search engine – a workaround is to switch to Bing. Microsoft has now offered an explanation for the bug that caused Chromium-based Edge to crash when Google was set as the default search engine – but didn't crash if Microsoft's much le...
Having a website has long been thought of as the key to doing business with the world. But most businesses aren’t global – they’re local – so ranking on page one of Google globally isn’t nearly as valuable as having a strong strategy for local search engine optimization (SEO). Local SEO is...
As Web Stories become more popular, Google now supports labeling them as such in Google Search Console and its testing tools. Google announced that its testing tools and the Google Search Console Performance report will recognize if your AMP document is a Web Story. Google said, “In our testing ...
The year is 1997. You’re wearing whatever people wore back then—some kind of jean jacket, I’m guessing—and talking to your friend about your new favorite movie, the recently released Mike Myers vehicle Austin Powers. You’re quoting the movie, and your friend thinks this is hilarious. Then...
The updated doc has guidance around article titles, enabling high-quality large images and having timely, engaging content. Google has made significant updates to the Google Discover help document designed to help publishers learn about how to get their content to show up in Google Discover. The d...
Social media monitoring is fast becoming a requirement for modern brands who looking to support their customers on social media platforms, keep an eye on competitors, and/or find relevant influencers. But it can also be a daunting task - with so much discussion happening online, you can easily get s...
Are you wondering how to do a reverse image search on the web? Fear not. This article is made for you. The Internet is a wild place, to say the least. Files come, and files go on a daily base, and it’s not always easy to keep track of everything. There can be various reasons why you’d want to do...
Google is such a powerhouse search engine that it has not only injected itself into our everyday lives, it’s even a verb now. But just because we Google things a lot doesn’t mean that that we do it as effectively as possible. So here are some tips to help maximise and improve your Google search ...
PimEyes is a Polish search engine that’s raising some eyebrows over its privacy implications. Powered by facial recognition technology, the service takes any portrait of a person and finds other photos of that person on the Web. ClearView AI is a service that has been stirring up controversy b...
Update: July 15, 2020 at 5:29 PM ET: In an email, Microsoft confirmed the news to Android Authority that Bing has indeed been added to the list of search engines in certain parts of Android after installing the Outlook app. The company claims this addition has no impact on users’ default search...
Google is adding new features to RSA ad copy options with dynamic features, and increasing its helpfulness with cross-campaign results and asset suggestions. Google has announced it’s increasing the features of their responsive ads today by adding two features: location insertion and countdown cus...

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